Home Enterprise Staff Job jumping disrupts digital, mobile market: recruiter

In the face of an impending skills shortage, over half of IT professionals working in the digital and mobile sector are intending to change jobs in the next 12 months, according to a newly published study.

According to IT recruitment firm Greythorn, jumping jobs and flitting from one role to next as demand escalates is now an increasing feature of the Australian IT market and it warns that employers looking to embark on digital projects over the next year should be alarmed at the trend.

Greythorn cautions employers that in this environment, staff retention and attraction will become paramount.

“The impending skills shortage within Digital, DevOps, Cloud Computing and Mobility Solutions means employers need to act quickly to better understand employee motivators,” says Greythorn consultant, Michael Boyd.

According to Greythorn’s survey of 3,112 job seekers, remuneration and benefits remain the top attracting factors to a role for candidates and, in comparison, hiring managers believed the top attracting factor was a company’s reputation, with only a third believing remuneration and benefits to be important.

And, the survey also reveals that only 7% of digital and mobile professionals were actually attracted to a role due to a company’s reputation/brand name.

“In this market it pays to be strategic. Knowing what factors will influence a candidate’s decision to stay in a role or take on a new role will be invaluable, particularly in high demand skill sets such as digital, development and analytics, advises Boyd.

“It is clear that remuneration and benefits are far more important to candidates than employers realise.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).


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