Monday, 04 September 2017 13:37

SAS is No 1 in advanced and predictive analytics market share, analysts say

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IDC has released its Worldwide Business Intelligence and Analytics Tools Software Market Shares report, "Here comes the Cloud", positioning SAS at more than twice the market share of its nearest competitor.

IDC's report says SAS held a 30.5% market share in 2016 in advanced and predictive analytics.

SAS has led the category each year since IDC began tracking the market in 1997 and has demonstrated continued growth every year. In 2016, SAS showed 5% revenue growth, with offices in 58 countries and a worldwide customer base of 83,000. The company has been in operation since 1976.

"SAS has been able to retain authority in the advanced and predictive analytics market and continue to grow year over year," said Dan Vesset, group vice-president of Analytics and Information Management at IDC. "This is not an easy feat given the rise in the number of competitors entering the market. SAS’ deep roots in advanced analytics and commitment to R&D are two things that help SAS stay at the top of the category."

IDC also ranked SAS as the 2016 market share leader for analytic data integration software with 21.9% market share.

SAS' 2016 revenue was $USD 3.2 billion and the company reinvested 26% back into research and development in 2016, about twice the average of major technology firms.

SAS says this is a strategic move designed to foster innovation. Its SAS Analytics offerings are built on a strategy of using analytical insights to drive business actions, supporting and accelerating every phase of the analytics life cycle, from data to discovery to deployment.


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David M Williams

David has been computing since 1984 where he instantly gravitated to the family Commodore 64. He completed a Bachelor of Computer Science degree from 1990 to 1992, commencing full-time employment as a systems analyst at the end of that year. David subsequently worked as a UNIX Systems Manager, Asia-Pacific technical specialist for an international software company, Business Analyst, IT Manager, and other roles. David has been the Chief Information Officer for national public companies since 2007, delivering IT knowledge and business acumen, seeking to transform the industries within which he works. David is also involved in the user group community, the Australian Computer Society technical advisory boards, and education.

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