Wednesday, 15 July 2015 19:11

IaaS growth in Europe boosted by enterprise cloud migration

By

Accelerating enterprise cloud migration from on-premise IT infrastructure solutions to hosted alternatives is driving rapid, double-digit growth in the European Infrastructure-as-a-Service (IaaS) market.

According to a new survey from analyst firm Frost & Sullivan, cloud providers are also pursuing regional strategies such as setting up of local data centres to fast-track uptake among European customers.

The analyst firm says that the European Infrastructure-as-a-Service Market earned revenues of US$1.95 billion in 2014 and estimates they will reach US$10.11 billion in 2019.

“The on-demand, pay-as-you-go model of cloud services is garnering intense interest in Europe as it allows enterprises to effectively deal with volatility and seasonality in IT demand,” said Frost & Sullivan Information & Communication Technologies Senior Research Analyst Shuba Ramkumar.

“Infrastructure requirements can be easily altered using a web portal, in contrast to the traditionally cumbersome job involving physical servers or networks.”

Ramkumar says that, in addition, enterprises find IaaS to be a suitable method to effectively manage IT spending in the face of challenging economic conditions in Europe, with the deployment of IaaS decreasing enterprise capital investment in internal data centres, hardware and human resources, “which can instead be directed to core business functions.”

To address concerns around security, Frost & Sullivan’s survey found that cloud providers are developing hosted private cloud services compliant with specific standards.

“Enterprises, particularly in highly regulated industries such as healthcare and financial services, have reason to be concerned about security risks such as data loss, unauthorised access to apps and leakage of data,” Ramkumar cautions.

“Offering hybrid cloud services that combine IaaS with managed hosting or on-premise cloud along with managed cloud services will help build a secure and unified infrastructure.

“With the rise in different hosting environments requiring enterprises to operate in multi-vendor ecosystems, service providers must also harness an environment of cooperation, where partnerships can be leveraged to ensure easy migration of applications and stronger adoption of IaaS in Europe.”


BACK TO HOME PAGE

NEW OFFER - ITWIRE LAUNCHES PROMOTIONAL NEWS & CONTENT

Recently iTWire remodelled and relaunched how we approach "Sponsored Content" and this is now referred to as "Promotional News and Content”.

This repositioning of our promotional stories has come about due to customer focus groups and their feedback from PR firms, bloggers and advertising firms.

Your Promotional story will be prominently displayed on the Home Page.

We will also provide you with a second post that will be displayed on every page on the right hand side for at least 6 weeks and also it will appear for 4 weeks in the newsletter every day that goes to 75,000 readers twice daily.

POST YOUR NEWS ON ITWIRE NOW!

INVITE DENODO EXECUTIVE VIRTUAL ROUNDTABLE 9/7/20 1:30 PM AEST

CLOUD ADOPTION AND CHALLENGES

Denodo, the leader in data virtualisation, has announced a debate-style three-part Experts Roundtable Series, with the first event to be hosted in the APAC region.

The round table will feature high-level executives and thought leaders from some of the region’s most influential organisations.

They will debate the latest trends in cloud adoption and technologies altering the data management industry.

The debate will centre on the recently-published Denodo 2020 Global Cloud Survey.

To discover more and register for the event, please click the button below.

REGISTER HERE!

BACK TO HOME PAGE
Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

BACK TO HOME PAGE

Webinars & Events

VENDOR NEWS

REVIEWS

Comments