Kogan has inked a a multi-year agreement with Powershop Australia – a part of Meridian Energy Limited group – to offer services under the Kogan Energy brand.
Kogan Energy is expected to launch before the end of 2019 and the company says it will focus on “simplifying the provision of power and gas for millions of Australians and making these essential services more affordable through digital efficiency”.
Kogan.com executive director David Shafer said the partnership would help reduce the cost of power and gas for many Australians.
“Meridian Energy Group provides world class generation from some of Australia’s leading wind farms and hydro power stations, and Powershop Australia was ranked Australia’s greenest power company from 2014 to 2018 by Greenpeace.
“With well over 1½ million active customers, Kogan.com is proud to be able to offer a genuine win-win-win for Meridian, for Kogan’s shareholders and, most importantly, for Kogan.com customers who will get access to low prices on power and gas, and a seamless digital experience.”
Meridian Energy Australia and Powershop Australia’s chief executive Ed McManus said the company was pleased to be working with Kogan to continue to “bring choice and transparency to Australian energy consumers”.
“We generate some of the cleanest and greenest energy in Australia. Together with Kogan, we believe we can make a real difference to the energy space by delivering simple, great value, energy offerings through Kogan Energy.”