La Trobe and SAS have enjoyed a relationship since 2007, which is extended by today’s announcement, whereby Master of Business Analytics students will qualify for SAS accreditation in a range of SAS certifications including the SAS Academy for Data Science, for up to two years after graduating. SAS offers discounted course fees, ongoing SAS-backed advice and access to online tutorials, toolsets and real-world case studies.
SAS industry accreditations include SAS Certified Big Data Professional, SAS Certified Advanced Analytics Professional and SAS Certified Data Scientist. Students earning these accreditations receive SAS Digital Badging and can also choose to be listed in the SAS Global Certified Professional Directory which is commonly accessed by employers and recruitment agencies.
La Trobe Master’s course launched in 2016 and has been named in the 2019 QS Master of Business Analytics world rankings of universities in 17 countries. Kok-Leong Ong, associate professor, Business Analytics, La Trobe University, believes this recognition is mainly due to positive feedback after graduation. “We can list a whole range of organisations ready to hire our students, and their strong career outcomes obviously reflect the quality of our program.” La Trobe’s students typically enrol from a wide range of sources and many are international students and already in the workforce.
La Trobe works to help its students into employment with a professional development program beyond the Master’s course itself, including industry networking. “We do a lot of work outside the curriculum in terms of developing students’ other attributes. The aim is to help them be the ‘complete individual’ that organisations are looking for in a data scientist.”
The program is supported by an advisory board of industry executives to help guide curriculum development to keep it abreast of what is happening in the real business world.
Congratulating Ong on the QS ranking, David Bowie, vice-president of SAS Australia and New Zealand, noted La Trobe’s ongoing contribution to growing Australia’s analytics workforce. “While every type and size of organisation is now urgently seeking employees with analytics skills, their availability is still way behind demand. La Trobe is at the forefront of addressing this problem and we take pride in our long support of their initiatives,” he said.