Thursday, 06 June 2019 11:01

SenSen awarded multi-year contract with City of Gold Coast

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Melbourne-based artificial intelligence solutions provider SenSen Networks has secured a contract with the City of Gold Coast to supply an automated parking enforcement solution.

The ASX-listed SenSen (ASX:SNS) has been contracted jointly with its distribution partner and integrated parking solutions provider, Duncan Solutions.

Commencing this month, the contract with the City of Gold Coast covers the City’s purchase of an initial two SenFORCE mobile parking enforcement units, “with upfront revenue for the systems, software and commissioning of the units”.

SenSen says it will also earn annual recurring revenues and fees for the software licence, maintenance and support services, under the three-year term of the contract.

Gold Coast Mayor Tom Tate recently announced a proposed $544 million spend on specific traffic congestion management initiatives over the next four years, after presenting a “mid-life review” of the City’s 2013-2031 tansport strategy.

SenSen says the review highlighted the need for a multi-pronged approach to meeting the Gold Coast’s emerging transport challenges, which will include “53 projects over four years that focus on managing congestion across the city”. “These include major road projects, intersection upgrades, applying the latest technology to better manage our network, more active and public transport initiatives and travel demand management.”

SenSen says City of Gold Coast parking inspectors will utilise SenFORCE across the municipality to improve safety in school zones and to improve parking space availability and congestion.

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Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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