Monday, 12 November 2012 10:34

Office Brands group picks up Oki sales

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Oki Data has appointed 160-strong dealer group Office Brands as a nationwide reseller.

Printer and multifunction device specialist Oki Data has widened its channel strategy and appointed Office Brands as a nationwide reseller.

Office Brands comprises 160 specialist IT and office products retailers.

"Reseller partners are a critical part of our industry mandate," said Greg Mikaelian, National Sales Manager, OKI Data Australia.

"The new relationship with Office Brands will enable us to tap into a nationwide network of resellers and extend our ability to foster the creativity, collaboration, and continuous learning that benefits OKI, our partners, and especially our joint industry customers."

Office Brands' merchandise manager Margaret De Francesco said, "As we already have strong market momentum in the supply of ink, toners, and computer accessories, Oki fits perfectly into our portfolio of print solutions and value added services.

Other Oki channel partners in Australia include Alloys, Bluechip InfoTech, Leading Edge, Multimedia Technology and XiT.

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Stephen Withers

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Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

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