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Thursday, 07 March 2019 11:54

NZ supermarket chain PAK’nSAVE deploys Zebra hand-held computers Featured


New Zealand supermarket chain PAK’nSAVE has successfully deployed Zebra’s PS20 personal shopper hand-held computers within its SHOP’n GO system across some of its  supermarkets, in the lower North Island, to enhance its customer experience.

IT services provider Zebra says that as a result of deploying its PS20 personal shopper system, PAK’nSAVE stores can offer faster checkout with increased time savings for frontline employees and customers.

According to Zebra, customers with big shopping lists have reported saving up to 30 minutes on a single shopping trip by using the scan-as-you-go devices feature.

“Shoppers like the speed and convenience. The interactive grocery experience has reduced the time spent during the checkout by allowing customers to pack their groceries as they shop and pay speedily at the end of their visit,” said Dean Galt, owner-operator of PAK’nSAVE Kilbirnie store in Wellington.

“While SHOP’n GO may be a significant technological investment, it can help our customers and our team save time and cost.”

Zebra says supermarkets are constantly seeking innovative solutions to provide improved shopping experiences, especially for customers with full shopping carts, and given the sheer number of items that need to be processed at the cashier, PAK’nSAVE customers who are shopping in bulk can experience longer checkout times, while shoppers who have popped in for a few items have an advantage.

“PAK’nSAVE realised that unlike frequent travellers who enjoy the benefit of going through express check-in lanes at the airport, customers with a full shopping cart at a supermarket have to put up with a longer checkout process,” said Aldas Palubinskas, managing director of Mobico, a premier solutions partner within Zebra’s PartnerConnect Program.

“Our personal self-scan solution speeds up the process of paying at the till as shoppers can track their total spend as they shop. They can also pack their items based on their individual preferences, resulting in a more efficient unpacking process at home,” said Palubinskas.

To introduce a shopping experience that is more efficient, accurate, and user-friendly, Mobico developed the SHOP’n GO system with Zebra’s PS20 personal shopper. The self-scanning technology effectively stores PAK’nSAVE’s transactional data, allowing the order to be paid for instantly at the point of payment.  

“We’re excited to be part of PAK’nSAVE’s journey by offering a performance edge with the innovative scan-as-you go system to maintain a high level of efficiency and enhanced customer service,” said Tom Christodoulou, regional director of Australia and New Zealand, Zebra Technologies.

“We are delighted to see a retailer like PAK’nSAVE leveraging the benefits of advanced technology to make a real difference to the way customers shop.”

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Peter Dinham - an iTWire treasure is a mentor and coach who volunteers also a writer and much valued founding partner of iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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