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Tuesday, 01 June 2010 13:53

Miners given five star treatment

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Integ announced it has implemented its five star Campsite Entertainment Solution into more than 3,000 campsite rooms for several clients including the Karara Iron Ore Project in remote areas of Western Australia , with prospects of tripling this number in the next few months.

The solution supports the delivery of video-on-demand, free-to-air and pay television, video gaming content, internet, and other applications delivered on an IP network.  Campsite Entertainment Solution includes the design, build, management and support services for the network and the delivery and management of applications and content.

Integ has been developing its Campsite Entertainment Solution over the last two to three years, building on more than ten years experience in providing In-Room Entertainment Solutions for four and five star hotels.

According to Integ Group CEO, Ian Poole, the company is ideally positioned to help mine operators provide their employees with a wide range of life-style enhancing services in the campsites. In the resources sector where there is keen competition to attract and keep skilled people, improving living conditions in camp sites is one way organisations can stay at the forefront.

"Provisioning the delivery of content requires a deep understanding of how to build and manage secure and robust networks, and this has been at the heart of Integ's business since its inception. Until recently it has been a challenge to provide these services in remote locations in Australia, such as in Western Australia, Northern Territory and Queensland.  However, with our extensive experience delivering entertainment services across an IP network to the Hospitality sector along with the investment we have made in capabilities for our people, we are now making this a reality.'

'Our current forecasts indicate that these new services for the resources sector could add 25 per cent to Integ Group revenues in the next three to five years.  Whilst this is an emerging, niche market for Integ, we believe that the delivery of entertainment or other business content represents the 'value add' to the network.'

More on Page 2.


Melissa Martin, Senior Market Analyst, IDC Australia, believes that the mining sector has been particularly proactive in using IP technology to support its business goals.

'Thanks to the abundant mineral resources, rich farming land, skilled industry professionals and advanced extraction processes, Australia is a leader in the global resources industry. The resource sector has shown a willingness to use technology to drive their business imperatives and their accelerated transition from traditional data to IP data will drive a raft of innovative solutions, she said.'

While the National Broadband Network is expected to eventually boost Integ's ability to deliver these services to remote locations, they are being deployed today via currently available technology.

'We believe that the proposed NBN will prompt a raft of new services delivered over an IP Network but using currently available technology such as passive and active optical networks, we have been able to design and implement this technology now.'

While the Mining sector is the main focus for Integ's Entertainment Solutions at this time, Poole anticipates that there are a wide range of opportunities to deliver this content to other industry sectors.

'We believe that the Aged Care and Health industries will also take a keen interest in entertainment content being delivered in this way. We also anticipate that there will be opportunities to enable other applications such as CC TV monitoring, or eHealth services via videoconferencing and collaboration between medical experts and remote health professionals. And of course the Hospitality sector will continue to invest in in-room entertainment solutions.'

The company has said it will continue to work with all carriers and with third party content providers.

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