Under the four-year, $1.2 million contract, Datacom will be responsible for administering the government agency’s rights and legislation relating to patents, trademarks, designs and plant breeders’ rights.
The contract will be serviced by Datacom’s Sydney office and see IP Australia provided with a more agile and customer centric experience as the organisation continues to digitise and migrate services online.
Kirsty Hunter, Managing Director of Datacom Connect said the more integrated customer experience solution will be introduced over four years and includes the building of an intelligence platform that continues online migration and “better identifies the needs and views of Australia’s innovators by capturing data from the customer service channels.”
“We are also pleased to be able to offer this service more broadly to other government departments through the multi-agency access arrangement.”
Rob Bollard, IP Australia General Manager said “IP Australia is committed to developing a more efficient and agile system to meet the needs of Australia’s innovators.
“We have chosen to work with Datacom, who have demonstrated our shared vision to deliver a frontline customer experience that provides intelligence to better support and educate our customers on the advantages of the new digital experience.”