Featured IT News

Immediation ‘world first’ online dispute resolution platform launches

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Viettel, Nokia team up on Vietnam’s first 5G broadcast

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Kyckr completes $5.2 million capital raise via share placement

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ACMA acts against telco Infinity Telecom over industry rules breach

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Sites hit by card-skimming being re-used for malicious activity

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Regulatory ‘certainty’ a must to attract Asian investors to Australia: Huawei chairman

19 September 2019 in Business Telecommunications

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Simjacker – Australians are safe

19 September 2019 in Security

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US sues Snowden over not getting book vetted by CIA, NSA

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Oracle sets sights on cloud domination

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Ericsson China 'smart' factory now operational

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5G ‘unlikely’ significant threat to NBN Co business, privatisation talk 'premature': minister

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NBN price cuts for wholesale NBN services good news for ‘budget conscious’ households, says minister

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Ola integrates Apple Pay in rideshare platform for Australia, NZ

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Breaking IT News

30iGala - Remembering Internet history: Peter Coroneos video interviews Alex Zaharov-Reutt

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In a role reversal, the organiser of the 30th Anniversary of the Internet Gala Dinner on October 31, Peter Coroneos,…

ARENA allocates $460.5k to Alliance for Energy Productivity

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The Australian Renewable Energy Agency (ARENA) has allocated $460,500 in funding to the Australian Alliance for Energy Productivity (A2EP) to…

ownCloud, Securosys enable encryption through hardware security modules

20 September 2019 in Cloud

Open-source file syncing and sharing software company ownCloud has tied up with Swiss IT security vendor Securosys SA to offer…

Barracuda launches MSP business in Australia, NZ

20 September 2019 in Strategy

Cloud security and data protection solutions vendor Barracuda Networks has launched its managed service provider (MSP) business into Australia and…

New group using Windows malware to attack Saudi targets: claim

20 September 2019 in Security

A hitherto unknown group that has been dubbed Tortoiseshell is using both customised and common Windows malware to target IT…

Switkowski reappointed as chair of NBN Co

19 September 2019 in People Moves

Telecommunications executive Dr Ziggy Switkowski has been reappointed for another three years as Chair of NBN Co, the builders and…

Your employer may neglect training, but you can't: analyst

19 September 2019 in Education

IT workers need to develop cloud-related skills — on their own time if necessary — if they are to remain…

Windows ransomware WannaCry still spreading, but the kick has gone

19 September 2019 in Security

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Bloomberg reporter who wrote Supermicro supply chain yarn promoted

19 September 2019 in Security

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Pure Storage moves up and down market

19 September 2019 in Storage & Cloud Storage

New products from Pure Storage variously address customers' diverse requirements for higher performance and lower cost storage.

OPPO unveils new wired, wireless charging technologies

19 September 2019 in Mobility

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Tableau 2019.3 explains itself

18 September 2019 in Business Software

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Equinix extends Oracle Cloud Infrastructure global reach, spanning five continents

18 September 2019 in Deals

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Automation Anywhere appoints industry veteran as first chief strategy officer

18 September 2019 in People Moves

Robotic process automation (RPA) company Automation Anywhere has appointed industry veteran Stephen DeWitt as its first chief strategy officer.

Non-cash payments market boom, but banks ‘reluctant’ to embrace open banking

18 September 2019 in Market

The global transaction volume of non-cash payments is growing rapidly, including in Australia, with non-cash transactions booming and competition flourishing,…

Huawei donates funds to Deaf Australia

18 September 2019 in Strategy

Huawei Australia is donating over $34,000 to Deaf Australia following its partnership with the charity and the Canberra Raiders in…

Swinburne gains Adobe Creative Campus status

18 September 2019 in Education

Swinburne University of Technology has become the first university in Australia to achieve Adobe Creative Campus status as part of…

VIDEO INTERVIEW: Zebra execs talk blockchain, automation, AR/VR and more at APPFORUM 2019

18 September 2019 in Enterprise Solutions

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Stallman quits FSF, MIT over comments on sexual assault

18 September 2019 in Open Source

The founder of the free software movement, Richard Stallman, has resigned both from his position at the Massachusetts Institute of…

Woman held over alleged ID fraud after AFP, ASIC investigation

18 September 2019 in Security

A Melbourne woman aged 21 has been arrested in connection with a fraud and identity theft syndicate which allegedly stole…

Satellite operator Kleos signs first South American contract

18 September 2019 in Space

Australian-listed space technology operator Kleos Space has signed its first South American order, with an order by a Brazillian-based integrator.

 

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Thursday, 29 November 2018 01:00

HPE makes pathway from old tech to new, via circular economy

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Global business technology firm Hewlett Packard Enterprise says it wants to help you achieve hybrid cloud so much, it will even buy your ageing in-house servers and provide you consumption-based billing on new gear, with an RoI of five months. 

The proposition is the combination of two HPE services named GreenLake and HPEFS, or HPE Financial Services.

“If you have workloads that can use public cloud then you should,” says Flynn Maloy, vice-president, Marketing, HPE Pointnext, Enterprise Group. “For those workloads that can’t, you should get cloud economics.”

By “cloud economics”, Maloy refers to the great promise of the cloud — someone else will look after it, you pay for what you use, you can scale — and contract as needed, and your IT staff are freed from running machines to focusing on business problems.

For a start-up that’s tremendous. For the rest of us with a plethora of old servers running legacy applications, it’s not so easy. This is the problem HPE wants to solve, Flynn says.

“The GreenLake brand launched about a year ago as a consumption business. We see ourselves as pioneers in the consumption space. HPE has all this great technology but instead of customers buying it up-front or leasing it we wanted to replicate the public cloud experience on-premise. Pay for what you use and everything else is taken care of – servers, patching, and the rest. We wanted to create that experience with GreenLake,” he said. “We’re really proud of it.”

In fact, Maloy explains, GreenLake now has more than US$3 billion of equipment under contract, and the business is growing 50% per year on a nine-digit number as it is.

So, HPE GreenLake is the service which will supply, install and maintain a data centre in your own environment. You will literally only pay for what you use, meaning you save costs straight away by shutting down unused servers at night. If you require greater capacity, HPE will physically install more gear for you. If you expect your usage to reduce, they’ll take parts away. It’s not as instantaneous as the public cloud, of course, but it provides business with an on-premise data centre and zero effort on labour costs to administer the gear. “Your people can be more efficient. Our customers say they love this the most,” Maloy says.

When taking up GreenLake, HPE will work with you to identify the workloads you plan to run and consider the history and the variability. They will install the technology they think you need plus 20% on top. “We use HPE DataCentre Care to run it,” Maloy says, “and every hour on the hour we measure how much is used. We charge for what’s used and every two weeks check in with you for capacity planning.”

The other part of HPE’s value proposition is HPE Financial Services who says it will buy your existing servers from you. This is what HPE refers to as the “circular economy,” seeking to reduce waste and maximise reuse of equipment. The company claims it still refurbishes and sells VAX components every week, so it is confident it has a use for your old ProLiant.

Quite literally — and iTWire asked again to be sure — HPE is saying if you have existing on-premise equipment you manage, and you wish to move to newer equipment, still on-premise, but managed by someone else and with no upfront outlay and billing only on usage, then they will help you in this journey.

“You can get a return on investment within five months,” Maloy said, adding HPE regularly sees over-capacity savings of 40%.

The actual number will depend on how good you are at forecasting, in that your savings may even be larger if your company over-provisioned the number of servers it needed when purchasing the original gear.

“GreenLake stands out from our competition,” Maloy said, “because we see consumption using public cloud as the benchmark. We see it as a rental. With our competitors, they offer 12 decreasing monthly payments. You save some over-capacity but in their example, you still have to buy tech, stand it up, manage it, patch it, and so on. When you go to the public cloud you don’t do that.”

GreenLake is a component of HPE’s Pointnext brand, which is the new name for its all-in-one services division. Previously, Maloy explains, HPE had services in many different areas of the business but under Pointnext they are joined into one 25,000 person organisation.

HPE Pointnext offers advisory consulting services, professional services and operational services. Greenlake fits into the operational services area and runs your on-premise data centre 24x7x365.

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David M Williams

David has been computing since 1984 where he instantly gravitated to the family Commodore 64. He completed a Bachelor of Computer Science degree from 1990 to 1992, commencing full-time employment as a systems analyst at the end of that year. David subsequently worked as a UNIX Systems Manager, Asia-Pacific technical specialist for an international software company, Business Analyst, IT Manager, and other roles. David has been the Chief Information Officer for national public companies since 2007, delivering IT knowledge and business acumen, seeking to transform the industries within which he works. David is also involved in the user group community, the Australian Computer Society technical advisory boards, and education.