Monday, 09 April 2018 00:31

VIDEO Interview: Snowflake's Chris Degnan explains why purpose-built for cloud is best

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Bringing a glass of ice-cold water to companies stuck in the raging hot hell of data warehouses built for the pre-cloud era, Snowflake's cloud-purposed data warehouses are really, really cool.

Snowflake Computing. It's a very impressive company built for the cloud era we all live in.

The company helps businesses and enterprises to get full access to all the benefits that the cloud delivers, without the compromises of hybrid clouds or legacy systems band-aided with propellers pretending they're using the same jet engines cloud-based companies are flying high with.

Indeed, the company states it is "the only data warehouse built for the cloud", and proudly boasts it is "a team of data professionals changing how people use data".

The company's mission is "to safely and efficiently store, transform and analyse business data so anyone can easily and quickly gain data-driven insight," with the company "founded with a vision to efficiently store and access all your data from one location," which led to the design of "a completely new SQL data warehouse built for the cloud for enterprises large and small".

They are bold claims, but with the impressive roster of customers including Adobe, Logitech, Rhythm One, Overstock, EA, Deliveroo, Sony Pictures, Lionsgate, University of Notre Dame, Captain One, Random Penguing House, Neilsen, A&E, Telltale Games and many, many others, this clearly isn't some gag about a snowflake's chance in hell but something the size of Ghostbusters' Stay Puft Marshmallow Man disrupting competitors in its wake and ensuring the future is cloudy – for all the right reasons.

Snowflake has also been in the news of late, with recent items of note being Qubole and Snowflake brining machine learning to the Cloud Data Warehouse, Snowflake being positioned as a challenger in Gartner's Magic Quadrant for Data Management Solutions for Analytics, and the company closing $263 Million in growth funding to enable the data economy.

It also opened it Australian operations recently and is naturally expanding locally and globally as more companies learn about its technologies.

So, at a recent media event, I had the chance to sit with Snowflake Computing's chief revenue officer Chris Degnan.

We spoke about how Snowflake differs from traditional database and BI vendors such as Amazon Redshift, Microsoft SQL Azure Datawarehouse, Google BigQuery, as well as old school companies like Teradaya, Oracle, Vertica, IBM Netezza and Hadoop installations.

We looked at the various companies using Snowflake's technologies, locally and globally, and both when and why Snowflake launched in Australia.

The types and sizes of companies Snowflake's solutions can help was discussed, as well as the fact Snowflake will be represented at the AWS Summit in Sydney on the 10th, 11th and 12th of April, and how Snowflake will be bringing its World Tour to Sydney on 9 May and Melbourne on the 10th of May, with the Wrap up Webinar available to experience here on the 16th of May (US PT timezone)

We finished by looking into the future of where Snowflake might be in a decade, great advice that Degnan has received and lived by in life, and his final messages for iTWire viewers and readers, and for Snowflake's current and future customers and partners.

Here is the video interview with Snowflake Computing's Chief Revenue Offer Chris Degnan:


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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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