×

Warning

JUser: :_load: Unable to load user with ID: 66
Wednesday, 15 April 2009 10:10

No surprise, but cash is king in tough times for Aussies: Survey

By
Many Australians have apparently reacted to the current financial crisis by abandoning or limiting their use of credit and debit cards and are now using cash as a way to control their spending, according to a study by ATM manufacturer, NCR.

NCR claims that not only are we Aussies using cash instead of running up our credit, 36 percent of consumers surveyed said they were using ATMs more frequently and taking out smaller amounts of cash as a way of managing day-to-day cash flow.

Managing director Asia Pacific for NCR, Ross Checkley, suggests that this change of habit also reveals a change of attitude and he reckons the days of “borrow now, pay later” are fast coming to an end as we Aussies look to get a firm grip on our finances.

“The study shows that Aussies are becoming ever more mindful of their cash and that financial prudence and sensible spending are navigating them through the current economic climate.”

According to Checkley, the change of attitude is apparent in the study which found that nearly half of those surveyed - 49 per cent - are now leaving their bill payments until the last minute, maximising the time money is in their account.

Checkley also says that it’s not just the little measures that are helping Australians deal with the tough economic climate, with the study revealing that nearly a third - 28 per cent – of respondents said they had taken out separate savings accounts to try to set aside money for special items of expenditure, and over half (56 per cent) were switching between retailers to get better value when they shop.

And, the NCR study found that, when it comes to shopping, four out of 10 Australians are using the internet more frequently to research products and prices, as well as buying fresh food in smaller quantities, and more often so it doesn’t go bad.

This, according to Checkley, hails the age of the micro-shoppers. However, he says, that on the flipside an equal number (40 per cent) of Australians are making a name for themselves by stockpiling non-perishable items that are available at knock-down prices to derive even more value from their shopping.

The NCR research was conducted between December last year and January this year with 8,447 consumers surveyed in 16 countries, of which 505 were Australian.

DIGITAL MARKETING HAS NO SOCIAL DISTANCING OR TRAVEL RESTRICTIONS

As part of our Lead Machine Methodology we will help you get more leads, more customers and more business. Let us help you develop your digital marketing campaign

Digital Marketing is ideal in these tough times and it can replace face to face marketing with person to person marketing via the phone conference calls and webinars

Significant opportunity pipelines can be developed and continually topped up with the help of Digital Marketing so that deals can be made and deals can be closed

- Newsletter adverts in dynamic GIF slideshow formats

- News site adverts from small to large sizes also as dynamic GIF slideshow formats

- Guest Editorial - get your message out there and put your CEO in the spotlight

- Promotional News and Content - displayed on the homepage and all pages

- Leverage our proven event promotion methodology - The Lead Machine gets you leads

Contact Andrew our digital campaign designer on 0412 390 000 or via email andrew.matler@itwire.com

CONTACT US!

LAYER 1 ENCRIPTION A KEY TO CYBER-SECURITY SOLUTION

Security requirements such as confidentiality, integrity and authentication have become mandatory in most industries.

Data encryption methods previously used only by military and intelligence services have become common practice in all data transfer networks across all platforms, in all industries where information is sensitive and vital (financial and government institutions, critical infrastructure, data centres, and service providers).

Get the full details on Layer-1 encryption solutions straight from PacketLight’s optical networks experts.

This white paper titled, “When 1% of the Light Equals 100% of the Information” is a must read for anyone within the fiber optics, cybersecurity or related industry sectors.

To access click Download here.

DOWNLOAD!

VENDOR NEWS & EVENTS

REVIEWS

Recent Comments