The new agreement secured with Telstra Wholesale is in addition to the existing agency MVNO agreement and is designed to deliver a completely self-managed mobile service to wholesale customers.
Symbio says its customers entering the mobile market will now have “unprecedented management capabilities” when it comes to their own consumers, including the ability to bill directly, allowing for increased pricing and margin flexibility. The company says the sub-wholesale agreement also offers enhanced services, including roaming options and a much faster on-boarding process.
According to Symbio, the sub-wholesale MVNO service provides a 4G coverage footprint of 95% and a combined 4G and 3G coverage footprint of 98.8% of the Australian population. It will operate over Symbio’s proprietary iBoss platform, which the company says allows new mobile players to go to market in 4 weeks and activate SIM cards within 7 seconds of order placement.
“While our agency MVNO offer has been welcomed by wholesale customers, we also found that there was a growing demand for services through a sub-wholesale model. This new MVNO offer will give our customers unprecedented control over their own consumers when it comes to billing and communication; we simply deliver the SIM card and the 4G mobile coverage.”
Symbio claims it has already signed a raft of new customers who recognised the advantages of the new sub-wholesale MVNO services, saying that “unhappy with the alternatives on the market, established industry player Aussie Broadband chose to move to Symbio for its contractual flexibility and competitive pricing”.
"Having access to a fully functional wholesale product was at the core of our decision. Having previously worked with Symbio, we knew they had the capability to deliver a robust mobile solution tailored to our needs” said Aussie Broadband managing director Phillip Britt.
“Whilst Internet is our core product, we also want to make sure that we can offer customers a full suite of quality products. Symbio’s iBoss platform has allowed us to fully integrate our own highly automated systems so that we can connect customers with minimum touch.”
Sugo says the iBoss enablement platform has a long history interoperating with Telstra, being the first to on-board with the Telstra WME platform and says Symbio will continue to offer its agency model MVNO service for customers who don’t want to assume billing and management responsibilities.