Friday, 23 August 2019 11:18

Macquarie Telecom to deploy Apple devices to Australian mid-market Featured

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Telecommunications and data centre provider Macquarie Telecom is set to deploy mobility solutions for Apple devices to mid-market enterprises in the Australian market.

The plan to offer the devices will see Macquarie offering bespoke and off-the-shelf iOS apps for business with products like iPhone and iPad.

“This offering will help mid-sized businesses in Australia experience the power and value of Apple,” said Luke Clifton, Group Executive, Macquarie Telecom.

“We’re backing the best devices for business coupled with native apps that will see our customers become more mobile, increase productivity and solve more business problems.”

Macquarie says the offering – with Apple devices available within Macquarie’s portfolio from today - will initially focus on the delivery of core Apple products and business apps, before expanding to deliver a device program integrated with Apple Business Manager, aimed at streamlining on-boarding for customers.

“We’re aligning with the best technology providers to meet our customers’ evolving needs,” Clifton said.

“Mobility used to be an afterthought, but that is changing as enterprises’ needs change. This move will see business mobility become a business-leading area of our company."

“We’re developing relationships and building our business in a way that improves customer service, creates more local jobs and helps businesses innovate.”

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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