Tuesday, 03 September 2019 10:58

Kogan Mobile launches in New Zealand in partnership with Vodafone Featured


Online retailer Kogan has launched its mobile prepay service in New Zealand under its Kogan Mobile brand in a deal with telco Vodafone.

Cast by Kogan as the only “challenger brand” in New Zealand powered by Vodafone, Kogan Mobile has launched with an offering of unlimited standard calls and texts to New Zealand and Australia as standard on all voice plans, generous data inclusions, and “innovative” annual prepay payment options.

With 30, 90 and 365 day prepay options, Kogan’s offering provides easy setup, no hidden fees, no excess usage charges, tri-fit SIM card, and secure and reliable coverage – plus competitive rates on international calls to 44 destinations, and international roaming to 56 destinations.

Prepay plans start with Kogan Mobile’s small plan offering unlimited standard calls and texts to New Zealand and Australia, with 1.5GB of data for use within New Zealand per 30 days for the equivalent of $13.40 per 30 days on sign up for a full 365 days.

And for data-hungry users, an extra large plan offers unlimited standard calls and texts to New Zealand and Australia, with 32GB of data for use within New Zealand for the equivalent of $34.90 per 30 days with full-year sign up.

According to Kogan CEO Ruslan Kogan, the launch of Kogan Mobile will “advance New Zealand’s telco market and set a new standard for what Kiwis demand from mobile prepay providers”.

“Customers drive every decision we make and we work tirelessly to deliver better value. We know that Kiwis are looking for prepay mobile options with unlimited standard calls and texts to New Zealand and Australia, and huge data inclusions, that don’t break the bank or cause bill shock – that’s why we’re launching Kogan Mobile in New Zealand.”

Kogan Mobile launched on the Vodafone network in Australia in 2015, and the company says it has since grown rapidly to hundreds of thousands of active users in under four years.

Jason Paris, CEO of Vodafone New Zealand said the company was “proud to join forces with an iconic Australian challenger brand to help deliver greater choice and value for mobile customers in New Zealand”.

“We are proud to be Kogan Mobile’s choice of partner in New Zealand, and to underpin their digital-only offering with Vodafone’s excellent network connectivity both in New Zealand and while roaming internationally,” said Paris.

“Internationally, these sort of network partnerships are common and we’re pleased to help bring the best of the world to New Zealanders with a pure digital, radically simple offering.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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