Under the latest deal, Quantum Multimedia Communications, which trades as Link:Q, will route outbound calls to Australian mobiles from its QMC call centres via Freshtel's Voicedot network. According to Freshtel this will generate "a significant amount of voice traffic over the Voicedot network at a special negotiated rate."
Freshtel has given no indication of expected call volumes, expected revenues or the cost savings Link:Q expects to make from the deal. However Link:Q claims to be 'one of Australia's largest contact management solution specialists," with "over 4,000 businesses using Link:Q services to assist in their call handling requirements." It gives no indication of outgoing call volumes but does claim to take over 2.5 million inbound calls each month.
Freshtel CEO, Rhonda O'Donnell, described the deal as "an important win for Freshtel as it will deliver additional revenue, but just as importantly it demonstrates that Internet telephony is a viable option for businesses looking to reduce their operational costs." She added: "We've tailored an offering that provides competitive call rates, ongoing monitoring of the network and pro-active support to ensure high call quality at all times."
O'Donnell said that while Freshtel had traditionally pursued its white label business model (under which others, such as Tesco, sell Freshtel VoIP services under their own brand name) it had expanded its focus to explore Internet telephony solutions for corporates. She claimed that Freshtel had "a superior business grade network and the resources in place to quickly deploy bespoke solutions for a range of companies."