Wednesday, 18 October 2017 08:03

Dropbox drops in Dropbox Professional, Showcase and Smart Sync

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Dropbox Professional delivers "business-grade" tools to individual users, with Dropbox Showcase delivering tools to share content professionally and measure engagement, with Smart Sync yet another new tool.

Dropbox has launched Dropbox Professional, a "new offering that introduces business-grade tools to help individual users store, share, and track work from a single, secure place."

It is "designed to meet the needs of the growing independent workforce in Australia", with McCrindle Research noting "the proportion of Australians working on a part-time or casual basis has tripled from 1 in 10 to more than 3 in 10 today".

The new offering thus brings together "the most popular storage, sharing, and support solutions from Dropbox with new ways to present work to help individuals showcase their creativity in the best light."

Todd Jackson, head of Product at Dropbox, said: "Work is becoming more fluid as the scope of projects that individuals can take on expands.

“In this new world, it’s critical to deliver a phenomenal first impression, every time. Dropbox Professional gives independent workers new ways to organise their workflow and stand out from the crowd by helping them share their work in a customised way that’s richer than email.”

The company says that "Dropbox Professional offers powerful productivity and presentation tools for individual business users. This includes Dropbox Showcase, a new feature that’s available for the first time today.

"The feature brings together everything business professionals need to connect with their clients and allows them to share content, track client engagement, and maximise the impact of their work."

We're told that Dropbox Showcase "makes it easy for users to pull their Dropbox content onto a single branded page with visual previews, customised layouts, and informative captions".

And, because these files are synced with Dropbox, "they remain up-to-date even if there are changes after the showcase is shared with a client – that just doesn’t happen with email attachments. In addition, it lets users track who views, downloads, or comments on their files so they can measure the impact of their work."

Dropbox says: "Architects, designers, salespeople and other professionals who work with large files can now take their ideas from concept to presentation while keeping everything and everyone in sync."

In addition to Showcase, Dropbox Professional also has "advanced sharing capabilities, including the ability to set sharing passwordscreate expiring links, and access detailed viewer history".

"Professional-grade features for work Dropbox Professional also includes Dropbox Smart Sync, one of the company’s most requested features, which was launched for teams in January as the first cross-platform on-demand sync solution.

"With Smart Sync, every file and folder a user has stored in Dropbox is visible and accessible right from their desktop on Mac and Windows, without filling up their hard drive. Online-only files can be accessed with a simple click to sync on-demand."

Available today for A$279 per year, Dropbox Professional includes 1 TB of space, as well as:

  • Deeper, more intelligent search across file names, extensions, content, Dropbox Paper docs, and files scanned with optical character recognition using the Dropbox Doc scanner;
  • Data protection and security, such as 120-day version history, mobile offline folders, remote-wipe capabilities and two-step verification as well as state-of-the-art storage and encryption technology;
  • Priority chat support, entitling users to contact Dropbox from 9am-1am UTC, Mon-Fri to chat with a trained product expert; and
  • In addition, Dropbox Business Advanced users and above can access Dropbox Showcase via the Dropbox early access program. Smart Sync is available to all Dropbox Business users in early access.

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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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