Tuesday, 26 April 2016 11:53

Acronis offers big deal for small business backup in Australia

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If you’re a small business worried about affordable and effective data backup, which is critical for business today, then Acronis has made business backup easier.

When it comes to small businesses, there aren’t always products properly tailored to this market segment - critical though small businesses are to the economic lifeblood of Australia, and so many small business owners and employees.

Sometimes you get products designed for individuals, or products designer for larger companies, which either leads to not enough small business levels of support, or prices that are too high for small and smaller businesses to easily cover.

So, it’s great to see Acronis now offering, for the first time, a true small business product.

It is called ‘Acronis True Image Small Office,’ and it’s a backup product for servers, workstations and mobile devices for small businesses with up to five employees.

According to the EMC Global Data Protection Index, data loss and downtime has cost Australian organisations around $65.5 billion in 2014.

Moreover, 58% of Australian organisations lack a disaster recovery plan for emerging workloads. Acronis True Image Small Office aims to help small businesses to recover what has been lost in the event of data loss, providing ‘the insurance’ against data risks.

The new Acronis True Image Small Office is based on Acronis True Image – a consumer product used by over 5 million people around the world, with additional features for small office environment:

  • Support for Windows Server backup Business-level priority customer support
  • Backup for unlimited number of mobile devices to the cloud storage
  • 100 GB of cloud storage included with every Small Office account with additional cloud storage as an add-on
  • Free upgrades for the duration of the subscription

So, what else makes the small business edition different to the regular consumer version?

Answers, pricing and more below, please read on!

Acronis says that ‘True Image Small Office is more powerful than consumer level backup, less complex and pricey than medium-sized business options, yet provides business-level protection.’

If needed, IT consultants can be engaged for initial setup, but day-to-day operation is either automatic or accomplished without IT consultant help.

Acronis notes that there are around 2 million small businesses in Australia who are considered the major employers, and that Acronis True Image Small Office will help them to reduce costs associated with data protection, without compromising security.

The data experts offer some additional detail into the Australian business environment and the cyber threats small businesses face today:

Back in 2012 only 31% of small businesses in Australia suffered from data loss due to hardware failure and accidental deletion.

However, today in 2016, just four short years later, cyber-threats like ransomware, a type of malicious software designed to block access to a computer system and its data until a sum of money is paid, is a bigger threat.

Indeed, I can personally easily see that Australians are being constantly targeted with extremely persistent ransomware threats, and I know of various people who have been affected.

According to local data from PwC’s The Global State of Information Security Survey 2016, the frequency of cyber-security incidents in Australia almost tripled from 2014 to 2015 and reached 9,434 separate incidents.

69% of the 10,040 survey respondents noted their use of cloud-based security services to help protect sensitive data and ensure privacy and the protection of consumer information.

Naturally, Acronis says its ‘True Image Small Office provides complete protection against data loss disasters and mishaps, securing your backups with industry-standard 256-bit encryption and backup to the cloud.’

Thus, its new product ‘makes protection of all critical small business data and systems easy.’ Availability and Pricing Acronis True Image Small Office is available for purchase and trial in Australia online only.

For more information, visit the Acronis True Image Small Office site here

Pricing:

The product is sold as annual subscription, with each subscription account including support for an unlimited number of mobile devices and 100GB of free cloud storage.

  • A workstation license is AUD $99.99 per year
  • A Server license is AUD $199.99 per year

Additional Cloud Storage Pricing:

  • 250GB — $39.99
  • 500GB — $69.99
  • 1TB — $129.99

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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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