This year, in Prague, was no different. The company, which marked its 25th year on 2 September, came up with two videos, one to mark the occasion and the other all about Linux and open source.

Both videos are parodies of well-known songs: the video Linus Said is based on Momma Said, while 25 Years is a parody of 7 Years.

Both Momma Said and 7 Years are songs by the Danish soul-pop band Lukas Graham, the former produced in 2014 and the latter a year later.

The 25 Years video was made in the same style as the one it parodied — in black and white — and fitted the topic as it traced the history of a company that was born in 1992.

Some of the lyrics in both SUSE videos would be meaningless to the average person – but every word will ring a bell, sometimes a very poignant one, with geeks.

And that's the primary audience it targets.

In 2015, SUSE celebrated its announcement of live kernel patching technology by releasing a video titled Uptime Funk, based on Bruno Mars' blockbuster hit Uptown Funk.

And last year, the company released Can't Stop the SUSE, a parody of Justin Timberlake's Can't Stop the Feeling.

The company's love of music does not end there: it has its own band, which plays at all its national conferences.