Saturday, 27 December 2014 22:49

Asymco’s Horace Dediu says Apple/IBM partnership the biggest news of 2014 Featured


Respected industry analyst and tech commentator, Horace Dediu, ranks the Apple and IBM partnership as ‘the most unexpected’ corporate romance and ‘the biggest news of 2014’.

A man with his eye on the ball and his analysis on the money is Horace Dediu of Asymco.

He is famed as an ‘industry analyst with a focus on mobile phones and especially Apple’, with Wikipedia noting ‘he is known for his analysis of Apple's business strategy and predictions of its financials’ - as well as blogging at his site, Asymco.

His most recent post notes what he says is ‘the biggest news of 2014’ and says that ‘As corporate romances go, IBM and Apple’s must rank among the most unexpected.’

His post is worth reading in full, but he says ‘this new union is profoundly important. It indicates and evidences change on a vast scale’.

He notes Apple and IBM have joined forces around ‘mobile’ and can thus achieve their individual goals better.

Dediu says IBM and Apple’s ‘recent apps release showed just how transformative this relationship could be’, and that ‘we were witnesses to apps which appeared to be designed for users[!] They were not designed for committees that prepare checklists of requirements.’

He also notes ‘We must applaud IBM for having the courage to resist the featuritis which plagues enterprise software design. This resistance requires saying No to those who specify and are thus authorized to purchase software and hardware’.

Amongst other things, Dediu states: ‘Simultaneously we must applaud Apple for accepting that there are throngs of unwashed masses laboring in cubicles which deserve to be served. They may be employed by laggards but they are people too. Apple management has made clear that they are being more inclusive and open minded. Extending that open hand to the downtrodden salaried masses must surely bring a tear to one’s eye.’

Saying it is, in his opinion, it is a very significant development, and concludes by saying that: ‘As a romance, it is at least as newsworthy as the divorce of Wintel was in 2012.’

You can read Horace Dediu's post in full here. 

Read 11689 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here


The past year has seen a meteoric rise in ransomware incidents worldwide.

Over the past 12 months, SonicWall Capture Labs threat researchers have diligently tracked the meteoric rise in cyberattacks, as well as trends and activity across all threat vectors, including:

Encrypted threats
IoT malware
Zero-day attacks and more

These exclusive findings are now available via the 2022 SonicWall Cyber Threat Report, which ensures SMBs, government agencies, enterprises and other organizations have the actionable threat intelligence needed to combat the rising tide of cybercrime.

Click the button below to get the report.



It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site and prominent Newsletter promotion and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.


Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News