"We're the only company working on data problems from the customer's point of view," said NetApp data fabric group vice president Phil Brotherton (pictured above). "Data has to be cared for, it's like money."
Last year, Data Fabric was "a lot about concepts" but "now it's very real," he said.
NetApp revealed its Data Fabric vision a year ago, setting out a model for storing and managing data across public, private and hybrid clouds, and at its Insights 2015 conference today released new products and services under that umbrella.
They cover application acceleration for flash, disk an cloud storage; a kit to reduce the risk around putting OpenStack into production to get cloud flexibility from your own equipment; and Snap-To-Cloud cloud-based disaster recovery.
The Application Acceleration solution kit allows customers to quickly deploy a four-node flash and disk cluster for Microsoft SQL Server or Oracle databases, with protection against data loss, consistently high performance, and a single management platform across flash, disk and cloud storage.
The OpenStack solution kit with FlexPod means an OpenStack private cloud can be up and running in days, not months, with known costs and proven capabilities, according to NetApp.
Snap-to-Cloud DR solution kit uses the cloud for disaster recovery, reducing data centre space and storage infrastructure, while reducing cost and increasing flexibility.
On the services side, NetApp's Data Fabric Enablement Services offer assistance with service catalog design (defining a set of storage services, clarifing service requirements, identifying standard configurations, and creating a service catalog), and service platform (rationalising infrastructure and designing service platforms to reduce complexity and operational disruption) and cloud sourcing strategy (identifying and prioritising business applications and determining whether private, public or hybrid could is most appropriate) workshops.
The Private Storage for Cloud Implementation Service is provided by NetApp and its partners, offering custoners turnkey configuration and deployment of multi-cloud environments.
Enhancements to Cloud ONTAP - NetApp's software for deploying enterprise-grade storage in the cloud and automating data movement between on-premises systems and AWS - include additional media support, volume capacity increases and other improvements.
In addition, NetApp's AltaVault cloud-integrated storage solutions have received security and other improvements, speeding recovery and reducing risk.
In related news, NetApp is now a Google Cloud Platform Technology Partner.
"Management of digital data is essential for organisations to innovate faster and capture new revenue opportunities in a fast changing technology landscape. NetApp’s Data Fabric vision, solutions and services allow customers to realise the full potential of hybrid cloud, helping them drive speed and scale while balancing cost and risk," said NetApp vice president of product, solutions and services marketing Lee Caswell.
Today’s announcements further strengthen the core role NetApp technologies hold as the foundation for the hybrid cloud, particularly our clustered Data ONTAP environment, which provides a single platform spanning flash, cloud and disk resources."
Disclosure: The writer attended NetApp Insight as a guest of the company.