Big Data Market Segment LS
Big Data Market Segment RS
Monday, 11 September 2017 23:34

Mobile data roaming climbing to US$31 billion by 2022: Juniper

By
Mobile data roaming climbing to US$31 billion by 2022: Juniper Image courtesy of Kromkrathog at FreeDigitalPhotos.net

Global mobile data roaming revenues are predicted to reach US$31 billion by 2022 — an annual increase of 8% — compared to just US$21 billion this year, according to a new research report.

The rise in revenues predicted by Juniper Research is despite a global fall in data revenues by 11% in 2017, including a 46% decline in West Europe – with the decline attributed to operators increasingly offering RLAH (Roam Like at Home) packages around the world.

The new research — Mobile Roaming: Regulations, Opportunities & Emerging Sectors 2017-2022 — found that the introduction of unlimited roaming data plans in the US, Europe, and Far East would significantly drive usage by mobile roamers, leading to average data usage exceeding 1GB by the end of 2020.

“There is very limited room for improvement on voice roaming in terms of increasing the scale of revenue. However, with data, alongside the potential to offer customised, contextual roaming bundles and services, the cost per MB is expected to fall significantly in most regions. This will encourage ‘non-data’ roamers to become active roamers,” says research author Nitin Bhas.

Juniper forecasts that the global average roaming data usage per user per annum will increase from around 500MB in 2017 to almost 1.6GB by 2022.

But, says Juniper, “Silent Roamers” exercise caution, or do not use voice and data services at all while roaming, “thus are a non-user segment”.

And according to Juniper’s research, this behaviour continues to represent a “huge challenge” to operators both in terms of customer satisfaction and lost revenue.

Juniper estimates, however, that silent roamers declined to 67% of mobile roamers by the end of 2016, down from 71% in 2015.

Furthermore, Juniper forecasts a further decline to 53% by 2022, as operators focus more on silent roamers, and says this sector will continue to offer a far larger opportunity than increasing usage amongst active roamers to offset revenue losses.

For further insights download Juniper’s free whitepaper The Rise & Fall of the Roaming Empire 2017.

CHIEF DATA & ANALYTICS OFFICER BRISBANE 2020

26-27 February 2020 | Hilton Brisbane

Connecting the region’s leading data analytics professionals to drive and inspire your future strategy

Leading the data analytics division has never been easy, but now the challenge is on to remain ahead of the competition and reap the massive rewards as a strategic executive.

Do you want to leverage data governance as an enabler?Are you working at driving AI/ML implementation?

Want to stay abreast of data privacy and AI ethics requirements? Are you working hard to push predictive analytics to the limits?

With so much to keep on top of in such a rapidly changing technology space, collaboration is key to success. You don't need to struggle alone, network and share your struggles as well as your tips for success at CDAO Brisbane.

Discover how your peers have tackled the very same issues you face daily. Network with over 140 of your peers and hear from the leading professionals in your industry. Leverage this community of data and analytics enthusiasts to advance your strategy to the next level.

Download the Agenda to find out more

DOWNLOAD NOW!

Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

VENDOR NEWS & EVENTS

REVIEWS

Recent Comments