Thursday, 13 September 2018 11:11

Cable network boosts Australian business access to Asian markets

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Businesses need to embrace interconnection and maximise their networking capabilities to compete in today’s digital economy, according to data centre company Equinix’s Australia managing director Jeremy Deutsch.

Deutsch says connection to the Vocus-owned Australia Singapore Cable will allow businesses to handle growth in data consumption between Australia and Singapore.

“Equinix is pleased to make the ASC accessible in our International Business Exchange data centres in Australia bringing both cost and latency advantages to local organisations doing business across Southeast Asia,” Deutsch said.

“Points of presence in six metros in Australia and Singapore will provide unparalleled connectivity for organisations to connect and expand their business.”

Equinix says business between Australia and Singapore is increasing rapidly as Singapore’s growth expands and the nation acts as a key trade, logistics and manufacturing hub for Asia.

And the company says the ASC is the first 40Tbps subsea cable system between Asia and Australia, which will provide businesses with the capacity to handle growth in data consumption, with lower latency and cost, between the two locations.

Vocus chairman Bob Mansfield said this week the company’s commitment to infrastructure would secure Australia’s digital future as it marked the completion of the US$170 million Australia Singapore Cable.

Mansfield said that since 2013, the company, part of the consortium building the ASC, had deployed more than 23,000 kilometres of fibre optic networking across all of Australia’s mainland states and territories, as well as 11,500 kilometres of subsea cables.

“The ASC establishes strategic and trade links with South East Asia and is the largest infrastructure project ever delivered by Vocus. We have completed it on time and under budget, exceeding specifications,” Mansfield said.

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Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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