Tuesday, 19 April 2016 23:45

CeBIT Australia to showcase education, innovation and business technology Featured


CeBIT Australia is the largest and longest running business technology event in the Asia-Pacific region, with 2016 to be the biggest, boldest and best CeBIT yet!

This year’s CeBIT Australia, fro 2 to 4 May 2016, is going to be BIG - and you can register to attend here.

Not only will there be cutting-edge information and insights from ICT leaders to be shared via 55 sessions across three stages on key topics of Cyber Security, Cloud, IoT & M2M, Business Applications, Collaboration & DevOps, Digital Marketing, Voice, Innovation & Disruption, Legal & Compliance, Multimedia, Mobility and Unified Communications, but there is more!

There’s the exhibition show floor where 15,000+ attendees will see the latest business technologies from 300 exhibitors, with education and innovation to be key themes.

On top of that will be 25 interactive presentations showcased, free to exhibition attendees, through a series of brand new Showfloor Theatres, while events such as PitchFest, and more, make CeBIT Australia a must-attend event for the business community in the Australasian APJ region. 

Harvey Stockbridge, MD at Hannover Fairs Australia commented on the new educational offering, stating: “There’s less than 2 weeks until we welcome over 15,000 attendees and we’re excited to deliver new experiences that will propel the business technology community forward.

“For the first time in CeBIT’s history we will have three Showfloor Theatres bringing the industry’s leading minds to the exhibition floor, providing attendees tangible strategies to combat some of the industry’s biggest pain points,” said Stockbridge.

With 36% of security breaches caused by employees inadvertently misusing data, and 70% of fraud involving business insiders (50% by VPs and senior management) CebIT says that ‘attendees can find out how to combat insiders as the biggest cyber security problem.’

And, in a world where 80% of customers are mobile, CeBIT says that ‘attendees can learn how to ensure their business is capturing their audience and how to control the digital discussion whilst protecting a company’s intellectual property.’

Showfloor Theatre sessions include:

  • Voice and video are dead – Why collaboration is the next big thing: Warren Barkley, CTO, SMART Technologies
  • Wholesale cloud - Evolving cloud via tech innovation: Sheng Yeo, CEO, OrionVM
  • Mobility in the workforce - 5 ways mobility can increase your business effectiveness: Peter Poulin, CEO, Xplore Technologies
  • Developing & managing wireless M2M services in Australia: James Mack, General Manager, M2M One
  • Making reasonable choices: Defending against modern cybersecurity threats: Shawn Thompson, Chief Technology Officer, Triskele Labs
  • DevOps lifecycle – Collaborate, integrate, deliver applications across country boundaries @ cloud speed: Steven Atkin, Globalisation Architect, IBM
  • Digital disruption and technology – Opportunity or threat to Australia’s SMEs: Mark Chapman, Chief Executive, Bentleys Australia
  • INSIDER THREAT: The biggest cyber security problem! Geoffrey Brown, Seccom Global
  • Innovate or Die: John Singh, Director IT, Macquarie IT

More below, please read on. 

In addition, CeBIT Australia’s exhibition floor will feature 300 exhibitors showcasing the latest products and innovations including:

  • IBM who will showcase how easy it is to build, manage and deliver apps with speed, driving innovation with APIs and services with IBM Bluemix, the next generation cloud platform based on IBM's Open Cloud Architecture and Cloud Foundry.
  • Tapit, a global IoT software company, which pioneered the adoption of Near Field Communications (NFC) marketing for global brands, will be launching the first programmatic beacons platform, Airmarket. The platform will help advertisers leverage the power of beacon technology to hyper-target consumers who are near beacons in a way that is cost efficient, programmatic and scalable.
  • Christie Digital will showcase the latest in AV technology including their 55-inch and 98-inch UHD flat panels, Brio Team+ collaboration system, new Christie HS Series laser phosphor projector and Christie Captiva ultra short throw projector.
  • Smart Technologies will showcase the abilities of the SMART kapp iQ, a whiteboard that allows writing back-and-forth between the display and any mobile device, making group work and teacher-led instruction more dynamic.
  • The exclusive and authorised distributor for Zeutschel products for Australia and New Zealand, Inotec, will be showcasing a new 3D scanner straight from Germany. The 3D scanner can digitise books, magazines and historical documents, then reproduce them in digital 3D form for viewers to interact with.

“As the largest business technology conference in the Asia Pacific, there is no better place for Australia’s leading ICT professionals to access the world’s leading minds and the latest innovations in one place,” Stockbridge concluded.

You can register to attend CeBIT 2016 here. 


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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.



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