Friday, 27 February 2015 16:29

Bryte, Yellowfin combine to deliver PaaS for AWS


Australia-based data transfer and integration vendor, Bryte, has partnered with Business Intelligence (BI) and analytics software vendor, Yellowfin, to deliver a scalable cloud-based Platform-as-a-Service (PaaS) Big Data Analytics solution for Amazon Web Services (AWS).  

Under the partnership, the solution, delivered via AWS, combines Bryte’s BryteFlow Change Data Capture and Data Integration capabilities with Yellowfin’s BI platform and AWS’ petabyte-scale data warehouse service, Redshift.  

Yellowfin’s Director of Product Marketing, John Ryan says the three-way solution will enable organisations to effortlessly and cost effectively capture, transfer, synchronise, integrate and analyse large data volumes from multiple sources in real-time in the cloud.

“Together, Yellowfin and Bryte are empowering organisations of any size to quickly, easily and inexpensively combine vital business data from disparate source systems and deliver pervasive Big Data Analytics to a wide range of end-users.”

Bryte Chief Strategy Officer, Arun Kumar, said Yellowfin was the “standout choice when evaluating BI vendors to partner with as part of the joint PaaS solution”. Kumar emphasised Yellowfin’s flexible, scalable and open architecture as well as its ease-of-use for business users, as features which determined the choice of the BI vendor.

“Yellowfin was the clear choice for Data Discovery, visualisation and business analytics on AWS with Bryte.  

“As a single-integrated and 100 percent Web-based platform, Yellowfin is perfect for cloud-based deployments on AWS, and can seamlessly and tightly integrate with both Bryte and Redshift to deliver fast analysis and dashboarding capabilities.  

“We were equally impressed with Yellowfin’s ability to support truly pervasive Big Data Analytics deployments, with Bryte’s end-users able to quickly and independently create reports and explore data to uncover new insights.”

Yellowfin General Manager for APAC, Martyn Reeves, said the partnership with Bryte would enable Yellowfin’s clients to uncover better, deeper insights by allowing them to easily integrate disparate datasets into a hosted reporting environment.

“Bryte offers our clients an extremely fast, easy and cost effective way to load, transfer and integrate data into Yellowfin running on AWS.

“Bryte’s ability to integrate a wide range of data sources inside Redshift in real-time, through a simple drag and drop user interface without the need for any coding, significantly lowers the cost and effort associated with managing large data volumes.  Being able to quickly blend different data sources together gives users a broader and deeper understanding of their business operations.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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