Tuesday, 31 March 2015 13:21

Aussie market in the cloud with Xero

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New Zealand-based accounting software provider Xero is claiming 200,000 customers in Australia have now signed on to use their cloud software just five years after launching in the market.

Xero Australia managing director Chris Ridd said Xero has grown to 200,000 customers in Australia as of 31 March, up from 158,000 customers at 30 September last year and 109,000 customers at 31 March 2014.

Ridd said the “the speed at which Australian small businesses have adopted Xero shows they want accounting software that is beautiful, easy to use, and can be operated from anywhere, on any device.”

According to Ridd, the company has been “innovating rapidly in the accounting software space, releasing more than 400 customer-facing updates in 2014 and 150 so far this year”.

“We’ve heard so many great stories of how Xero has helped small businesses and accounting practices across the country grow and thrive. All of our customers are truly on the cloud. They can access their Xero accounting information online without needing to install software, or relying on local backups that can get lost or become corrupted.

“We believe we are now truly in the early majority phase of adoption. We expect to see significantly more small businesses upgrade from traditional accounting products in the coming months and years.”

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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