Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
When you go into a Pizza Hut Australia outlet in the coming months, you can order your pizza with your favourite topping and, for good measure, get apps for your iPhone and order a 3G mobile phone.
In one out of the box, Pizza Hut today announced
the new service will be available in coming months in Australia after
it was a “huge success” in the United States, where there were 150,000
downloads in just 30 days.
According to Pizza Hut Australia Marketing Director, Valerie Kubizniak,
locally in Australia, “interest in the Pizza Hut iPhone app is hot even
before the local version is available, with Australians already
attempting to download the US app in the days after it launched.”
“There’s an appetite for the Pizza Hut app here and we’re thrilled to
be bringing this to Australian pizza lovers. Along with our clever new
3G mobile phone ordering service, it’s never been more fun and
convenient to order and enjoy delicious Pizza Hut meals.”
Kubizniak says the US iPhone has impressed not only consumers but the
digital industry, receiving rave reviews online and scoring a
prestigious MOBI award in New York this month.
In fact, Kubizniak says, Apple itself has featured the Pizza Hut app
in its own advertising! He says the Australian app will be as
entertaining and as much fun to use as the US app “which features a
virtual fridge and a free racing game to play while you wait for your
pizza.”
According to Kubizniak, Pizza Hut’s soon-to-arrive Australian 3G mobile
phone ordering service was “another major digital investment for the
company that would change the way people ordered their food. We have
some brilliant new digital innovations to talk about in the coming
months – it’s an exciting time.”
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
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