Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
It all started with 9 simple words on the Apple Support Forums: "I have a small crack on the white plastic." But it could escalate into something of a crisis for Apple as cracks start appearing in more than just the MobileMe service, and right there on the iPhone 3G itself...
It's no big deal, they are just very small cracks after all. That's
what many people might think, and some are actually saying. However,
they are wrong, very wrong indeed. Because the cracks that have started
appearing in some white iPhone 3G handsets, and within a few days of
the phones being purchased, could be indicative of a bigger problem for
Apple.
That problem is one of perception. Loyal
customers are already feeling hard done by thanks to the whole initial
problem with getting handsets activated, followed by the MobileMe
fiasco, and now this. Consumers can only be wooed by the Apple magic
for so long, and if cracks appear in the veneer of perceived quality at
a price then Apple will be in for rocky times ahead.
Funnily enough there do not seem to be any reported problems of
hairline cracks with black finish iPhones, just the white ones. It
seems that Apple are replacing these if you take them back to the Apple
Store as reported in the support forums.
"Took it into apple and they replaced it. I actually asked for a black
one because I have not heard of this happening with the black phones
but they could not, so they gave me a new white one" is typical of the
posts being made.
The cracks appear to be of the stress variety, which would suggest a
manufacturing fault as users are insistent that there have been no
droppages or accidents with the handsets. They appear around the
ring/silent switch and are 5mm or so long on average.
In Canada, some users are reporting problems with getting replacements
when they take the iPhones back to the Rogers stores they purchased
from. With one in the Apple support forums claiming he was told by a
rep that it would be deemed as 'customer abuse' and charged for a new
handset. The same user reports that Apple were happy to replace it free
of charge, however.
Pictures of various cracked handsets with the cracks highlighted are being collected online from various sources.
If you are contemplating an iPhone 3G purchase the advice would seem to be to go black and avoid the crack...
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
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