US iPhone sales go ballistic in July

Alex Zaharov-Reutt
Tuesday, 04 September 2007 22:32

Your IT - Mobility

We’re finally seeing them in the latest and most advanced touch based technologies like Apple’s iPhone and Microsoft’s “Surface Computer”, while Nintendo has used a touch screen to great success in their wildly popular Nintendo DS handheld console over the past couple of years.

Of course, touch screen has been in use for some time now, just not as innovatively as the iPhone or the Surface Computer, in all kinds of devices including in car GPS devices, Windows Smartphones, some ‘smart’ universal remote control pads and phones like LG’s Chocolate.

Another of touch technology’s new developments of late is the ability for the latest Windows Vista based Tablet PCs like those from Motion and HP to allow both stylus and fingertip control of the screen, making the Tablet PC experience that much more natural.

After all, what’s more natural than using your finger to point at something, or perform a simple action like pressing an onscreen button or sliding your finger onscreen?

So, it comes as absolutely no surprise at all that Apple has had such fantastic success in only its first month on sale. Competitors such as Nokia, Sony Ericsson, Samsung, Motorola, LG, HTC, O2 and others have no doubt taken a very keen interest in the iPhone ever since it was unveiled in early January, likely even marveling themselves at Jobs’ amazingly innovative ultramobile creation.

Reuters’ report contains iSuppli’s prediction that Apple will sell 4.5 million iPhones this year, growing to 30 million in 2011, and says that so far, the iPhone’s buyers for July were male, under 35 and had a college degree.

The thing is, the iPhone’s interface is not just designed for the tech-savvy under 35 male market. It is designed for everyone, and that is its market, from the simplest, most non-tech savvy user to the most gadget addicted techno fanatic and everyone in between.

One product that just works for everyone. Pure simplicity and sophistication. It’s the Apple way, and while every Apple user knows that always seems to include some Apple quirks, for now, the ride has been pretty damn wild and has satisfied millions.

As long as Steve Jobs keeps on re-inventing the ride in his relentless pursuit for innovation, design and powerful simplicity, competitors had better worry more people don’t join the Jobs love train ride.

So, what do competitors have to do to have any hope of challenging the iPhone's new dominance? Please read onto page 3 for the conclusion...