Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
Yahoo has followed Google's lead and integrated its instant messaging (IM) service with web-based email program. With the new email service, still in beta, users will be able to access Yahoo Messenger from within the popular Yahoo Mail, potentially providing a huge boost to the Yahoo Messenger user base.
Yahoo Messenger currently has about 100 million
users, while Yahoo Mail has an estimated 250 million users. Last year,
Yahoo signed an interoperability agreement with Microsoft's Windows
Live Messenger, which has a user base of about 200 million.
While IM has caught on as a means of communication with younger and
Internet savvy users, as well as many business users, it still has not
achieved the widespread appeal of email among the wider Internet
consumer populace.
Yahoo hopes to change that by automatically putting Yahoo Messenger
front and center for its email user base, the majority of whom don't
use it.
The new release of Yahoo Mail will eliminate the necessity for users to
download the Yahoo Messenger program and allow them to initiate a
messaging session from within the email program. Users of Yahoo Mail
will be able to see which of their messaging contacts are online.
For those who have not used instant messaging, it is a far more
immediate way of communicating than email and enables communications to
take place at a conversational rate. Many IM programs, such as Skype,
which is primarily an Internet telephony application, include voice and
video communications components.
David Bass
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