If you want to know how to send a HeroMessage to one of Australia’s 2012 Olympians, for the London 2012 Olympic Games, you’re in the right place.
Telstra has just launched its HeroMessage compaign for the 2012 Games ith the help of Australian artist David Hart, son of the famous Pro Hart, along with legendary Aussie Olympians Cathy Freeman and Geoff Huegill who “provided their own inspirational HeroMessages and helped to put on canvas the first splash of paint in a [David Hart] masterpiece designed to spur on our Aussie athletes in London”.
Mr Hart was all heart when he stated he was “honoured to launch Telstra’s HeroMessage program, and create a piece of art that’s been inspired by my fellow Australians.
“To have Cathy Freeman and Geoff Huegill, two of my all-time heroes, assist me in producing this artwork is incredibly uplifting. I encourage all Australians to send our athletes a HeroMessage and look forward to drawing upon these messages of inspiration to bring this canvas to life,” he added.
Cathy Freeman, who received “thousands of Telstra HeroMessages during her illustrious career”, was equally excited to join David Hart and the nation in supporting our London heroes.
Ms Freeman said: “What a great thrill to join David and Geoff in starting this amazing artwork for our athletes. Along my Olympic journey I read thousands of Telstra HeroMessages from Australians back home, and some of those were so inspiring that I can remember them vividly today.”
Telstra’s media release notes that David Hart’s “artistic expression came from his hero and father Pro Hart, [and his outback “Broken Hill” upbringing], so it wasn’t surprising to see David’s creation take shape from “un-conventional” methods at today’s Telstra HeroMessage launch”.
Mr Hart will be “utilising sporting equipment and materials that [he] hopes will propel our athletes to gold in London, such as a BMX bike wheel, running spikes, basketball and swimming goggles”, with Mr Hart literally splashing, sweeping, rolling and throwing paint across his canvas.
Telstra has a proud history with over “one million inspirational HeroMessages of support to Australian athletes” at the Games sent since its “inception at the Seoul 1988 Olympics”, with Telstar’s Chief Marketing Officer, Mark Buckman, expecting Australians to continue that amazing support throughout the London Games.
Mr Buckman said that: “A Telstra HeroMessage is a powerful and emotional way to connect with our Olympic athletes and I encourage all Australians to harness the Olympic spirit and spur on our athletes and teams to greatness in London”.
With only a week to go until the Australian Olympic Team march into London’s Olympic Stadium, Telstra says “it’s time to inspire our athletes and connect the nation with the perfect Telstra HeroMessage”, so if you want to have your own place in Olympic history, be sure to send one or more of our amazing athletes your very own HeroMessage of support and congratulations.