Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
The statement "It's Showtime" on September 13 takes on a whole new dimension with the revelation that Apple has had a patent under wraps for a new hand-held multifunction device since March this year. From the description filed with the US Patents Office, the new touch screen device can do everything but sing Jingle Bells - and it may even be able to do that.
According to the patent application, Apple's new wonder gadget is a
hand-held electronic device with a multi-touch input surface that
includes two or more of the following device functionalities: PDA,
mobile phone, music player, camera, video player, game player, handtop
computer, Internet terminal, GPS receiver, and remote control.
Apple
outlines in its patent application problems facing the design of
multifunction devices such as phone PDA combos because the inputs of
one function interfere with the inputs of the other and there is just
not enough room for all the separate input buttons.
As Apple
says in its patent application: "it is a challenge to design a merged
device with limited input devices without adversely affecting the
dedicated inputs for each device. As will be appreciated, it is
preferable, not to overload the hand-held devices with a large number
of input mechanisms as this tends to confuse the user and take up
valuable space, i.e., "real estate."
"In the case of hand-held
devices, space is at a premium because of their small size. At some
point there is not enough space on the device to house all the
necessary buttons and switches, etc. This is especially true when
considering that all these devices need a display that typically takes
up a large amount of space on its own.
"To increase the number
of input devices beyond some level, designers would have to decrease
the size of the display. However, this will often leave a negative
impression on the user because the user typically desires the largest
display possible. Alternatively, to accommodate more input devices
designers may opt to increase the size of the device. This, too, will
often leave a negative impression on a user because it would make
one-handed operations difficult, and at some point, the size of the
device becomes so large that it is no longer considered a hand-held
device.
"Therefore what is needed in the art is an improved user interface that works for multi-functional hand-held devices."
Apple
appears to have come up with the answer in the form of a handheld
device that is largely all screen: "by eliminating physical buttons,
keys, or switches from a front surface of an electronic device,
additional surface area becomes available for a larger display.
Ultimately this strategy would allow a substantially full screen
display."
From the description as outlined in the particularly
detailed patent application, Apple has made a serious attempt to create
the ultimate user friendly navigation system for a multifunction
device. Users will be able to select devices from a touch screen GUI
main menu, flip between devices using a virtual on screen scrolling
wheel or call up the device required by voice activation.
From
the description given, the GUI on the screen of each function is
divided into an area containing touch sensitive input controls and the
output viewer. The controls themselves, according to the patent
application, will not only be touch sensitive but also force sensitive,
meaning they'll do different things based on how hard you press them.
What
it all boils down to is that Apple appears to have come up with a
universal device that is all screen, which presents different GUIs
containing different controls depending on what function you want to
use it for. If you choose it to be a phone, you'll get a screen that
allows you to dial numbers and send SMS messages. If you choose it to
be a handheld computer, you'll get a screen divided into a qwerty
keyboard and computer GUI. If you choose it to be a remote control for
your home entertainment center, you'll get a GUI with virtual buttons
that look like the buttons on a remote control device.
It
appears to be an ambitious project, but if any company is capable of
successfully creating such a usable device then it is likely to be
Apple.
Much of the hype about September 13 has until recently
assumed that it is all about Apple unveiling its movie download plans.
However, in a couple of days the world will find out if it's really
about a good deal more.
David Bass
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