Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
Google has signalled its intention to expand beyond its consumer boundaries and into the corporate marketplace with the announcement of a range of new web-based business oriented appplications designed to go head to head with Microsoft offerings.
Leading the charge will be a new corporate strength version of Google's
web-based email system Gmail called Corporate Gmail, which will enable
businesses to use their own domains.
One of the objections to using Gmail in a corporate environment is that
the system carries advertising. However, Google plans to offer an ad
free subscription based service as an alternative for businesses.
In addition to Gmail, Google has been steadily building a stable of
web-based office productivity services for intially aimed at small
businesses. The first bunch, going under the umbrella "Google Apps for
your Domain" includes internet messaging and telephony application
Google Talk; online organizer Google Calendar; and Control Panel which
enables users to manage user accounts, aliases, mailing lists, and chat
settings.
Online wordprocessor Writely and spreadsheet Google Spreadsheet are
expected to be added to the mix of applications as they come out of
beta.
While the initial set of web service applications from Google will be
targeted at small businesses, industrial versions have been promised
for release later this year.
Writely, which was released to open beta two weeks ago, is likely to be
one of the products released for the corporate offering. While the
wordprocessor is relatively lightweight compared to desktop-based
Microsoft Word, it contains the necessary features to meet the needs of
most medium level office users and documents can be saved in a range of
formats both online and on local disk.
Over the past couple of years, Google has been establishing massive
global datacenters with the aim of etablishing of software as a service
and data management businesses for both the consumer and corporate
markets.
Microsoft appears to be caught between a rock and a hard place in the
software as a service market. While the software leader has established
its Windows Live platform to be a player in the software as a service
market, it is also heavily dependent on its desktop software which
provides the majority of its revenue.
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
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