Is Bing making headway?

Stephen Withers
Thursday, 02 July 2009 11:21

Your IT - Home IT

The answer is a little from Google, a little from Yahoo!, and even less from the "other" block (which is gradually falling towards a 2 percent share).

Though comparing the last weeks of May and June, Google is up half a percentage point, and Yahoo!'s share has risen by one-third of a point.

Microsoft? Down by two-thirds of a point.

StatCounter's global figures show just how far Microsoft has to go.

Google's share has the slightest of downward trends, slipping slightly from 89.87 percent in April to 89.80 in June, while Yahoo! saw a relatively larger drop from 5.48 percent to 5.15.

And for all of the Bing hullaballoo, Microsoft's search share went from 3.08 to 3.30 percent over the three month period.

"Steady but not spectacular" seems about right. But the "rivers of gold" associated with search advertising are still flowing overwhelmingly in Google's direction.