Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
Curiously, Webtrends reckon it’s the first web
analytics company to “announce” full support of Bing, rather than
claiming it’s the first company to actually offer the capability.
Anyway, according to a press release from Webtrends, its customers,
using its on-demand software, can track specifically which traffic
comes to their site from bing.com, with all search engine reporting,
including paid or organic search, keywords and phrases automatically
including detailed analysis of Bing data and traffic.
Webtrend’s VP marketing, Jascha Kaykas-Wolff, breathlessly announced
today that once Bing.com was announced, Webtrends engineering
“immediately began work to ensure our customers are able to track all
search results from the new engine.”
And, declares Kaykas-Wolff, “our customers expect this kind of nimble,
quick integration and we are proud to say that all analytics customers
can analyse changes in search traffic to their site from Bing.com
versus other search engines, immediately.”
According to Kaykas-Wolff, search has become the main tool used by
people to surf the web and continues to innovate across paid and
organic channels, and he claims, “as search services like Bing push new
features to users, such as Bing’s table of contents, a navigation rail
that allows users to refine their searches, changing with each
individual query, customers will look toward Webtrends to provide
detailed analysis of that data.”
Wonder who will be next to declare they’re ready, willing and able to keep tabs on Bing and his mates at Microsoft?
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
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