Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
The software was developed by engineers at YouTube's parent company, Google. The idea is to be able to recognise any clip taken from a larger work.
According to the New York Times, the homebrew approach was adopted after the company determined that existing technology was not suitable. If the in-house trial is successful, YouTube's video fingerprinting will be made available to content owners later this year.
YouTube already uses audio fingerprinting technology from Audible Magic to identify music embedded in clips and either blocks the upload completely or (where it has obtained a licence) automatically shares associated advertising revenue with the copyright holder.
Some of the copyright infringement cases brought against Google and YouTube (eg, by the English Premier League and by Viacom) allege that the companies are not doing enough to prevent the uploading of further copies of clips after copyright owners have made 'take down' requests. Video fingerprinting would help overcome such claims.
David Bass
| For the fourth year in a row, IDC has placed content security provider Websense (NASDAQ: WBSN) at the top of the IDC Worldwide Web Security 2011 –…
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