Ruslan Kogan continues: 'That's where Kogan steps in. We've already sold over 300,000 products to smart shoppers -- today's product launch further proves that Kogan is synonymous with the best value in Australia.
'We had specific requests for a touchscreen version of our extremely popular eBook Reader, so we've brought that into the range. Customers asked for our PVR to be upgraded with twin tuners, allowing you to record two shows at once, and we've now done that. We even changed the file format our video camera records to, based on customer requests for an AVI recording option.
'We've become one of Australia's most well-known brands and we're now even showing the UK how it's done, because we don't simply guess what our customers want. Instead, we listen to them and create exactly what they want in their technology at the world's best prices,' Kogan concluded.
Well, if Ruslan Kogan is truly giving the people what they want, time, sales and the seductive power of getting cheaper LivePrice pricing will tell in whether what the people say they want is what they really desire.
Still, the suggestions made and taken to improve Kogan's products do sound sensible, and given that the products are definitely competitive with the rest of the market, Kogan's successes look to continue for some time yet.