Home Your IT Entertainment Will iPad games cost too much, or does it not matter?

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Reports that iPad games will cost more than iPhone and iPod Touch games have arisen through leaked screenshots of iPad App Store pricing for 'HD' versions of existing iPhone games recreated for the iPad, but will higher pricing truly prevail?


Following leads of iPad App Store screenshots showing pricing for the HD or XL iPad versions of existing iPhone and iPod Touch games, some have claimed that these prices are too expensive.

A case in point comes from Macenstein which claims that 'iPad game pricing is gonna suck', complete with a screenshot of the iPad App Store showing games such as Flight Control HD at US $4.99, Real Racing HD for US $9.99, Cro-Mag Rally for iPad at US $9.99 and more.

Naturally these prices will be higher still when converted to Australian dollars, but given the iPad is a brand new device, developers are clearly going to 'try it on' to see just what the market will be in terms of iPad pricing.

Prices started somewhat higher on the iPhone and iPod Touch when the App Store, but prices quickly fell as competition increased, with examples such as Super Monkey Ball or Cro-Mag Racer having fallen after the initial buzz wore off.

Even James Cameron's Avatar game, which started life at AUD $12.99 is now available for AUD $8.99 today, although whether this is because the game isn't as compelling as the movie or other first person shooter-type games is open to question.

The fact is that whenever something new is on the scene, prices are generally higher than they'll be further down the track. Early adopters are well aware of this phenomenon - even the iPhone itself in its original 2G incarnation saw a famous price drop a couple of months after it first launched.

Compared with pricing for handheld games consoles or regular PC gaming pricing, iPhone, iPod Touch and iPad games are priced far more competitively, something that has led to a great volume of sales coupled with a great volume of actual apps.

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Alex Zaharov-Reutt

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One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks, including stints as presenter of Ch 10’s Internet Bright Ideas, Ch 7’s Room for Improvement and tech expert on Ch 9’s Today Show, among many other news and current affairs programs.

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