Activision Blizzard announced today that Infinity Ward's Call of Duty: Modern Warfare 2 continues to set sell-through records crossing the US $1 billion mark in retail sales worldwide since its launch in November, according to internal Activision estimates.
In its first five days alone, the game sold an estimated US $550 million worldwide, outpacing five-day worldwide theatrical box office gross figures for such films as Avatar, Harry Potter and the Half-Blood Prince and The Dark Night, according to internal Activision estimates and boxofficemojo.com.
"Call of Duty: Modern Warfare 2 has exceeded our expectations and shattered theatrical box office and video game records," said Robert Kotick, CEO of Activision Blizzard.
"There are only a handful of entertainment properties that have ever reached the US $1 billion mark, which illustrates the power of the Call of Duty franchise and mass appeal of this game."
ITWIRE SERIES - CIO SUMMIT GOLD COAST
For CIOs & Senior IT Management Summit on the Gold Coast!
This event has been personally vetted by the iTWire CEO who has attended four of these conferences in the past and is an event you cannot afford to miss!
We can guarantee that this conference is of great value.
Network with fellow CIOs and IT Mgrs and hear Glenn Archer CIO, Australian Government Information Management Office (AGIMO), Matt Barrie, Award-winning Entrepreneur to provide insights on Navigating Your Entrepreneurial Initiatives in a Hyper-connected New World, Stephen Tame, CIO & Head of Group Information Technology, Jetstar, Tim Thurman, CIO, Australian Securities Exchange (ASX).
Having failed to grow up Bantick continues to pursue his childish passions for creative writing, interactive entertainment and showing-off through adulthood. In 1994 Bantick began doing radio at Melbourne’s 102.7 3RRRFM, in 1997 transferring to become a core member of the technology show Byte Into It. In 2003 he wrote briefly for the The Age newspaper’s Green Guide, providing video game reviews. In 2004 Bantick wrote the news section of PC GameZone magazine. Since 2006 Bantick has provided gaming and tech lifestyle stories for iTWire.com, including interviews and opinion in the RadioactivIT section.
DAMsmart, Australia’s leading specialist audiovisual digitisation, management and access solution provider has recently completed the commissioning of Thoroughbred…