Mobile Streams, FoneStarz Media licensing deal for Australia, NZ

Peter Dinham
Friday, 23 October 2009 06:37

Your IT - Entertainment

Mobile and Internet content services provider, Mobile Streams, has signed a licensing deal with mobile entertainment retailer, FoneStarz Media, for distribution of its content on channels Australia and New Zealand and Western Europe.

FoneStarz Media CEO, Dave Moreau, said the wholesale agreement gives the company access to Mobile Streams’ extensive library of content to offer to its operator partners such, including video content from the world famous cartoon animation, Mr Bean, and the spoof of Japanese gameshows, Banzai, as well as comedy voicetones from popular artists including Peter Kay, Mr T and Dawn French, and wallpapers from well-known men’s magazine, Maxim.

Moreau said that through the company’s extensive hosted and managed services portfolio, the full range of entertainment content will be available to network operators in Australia and New, and  the UK, Ireland, Austria, South Africa and Egypt.

“This deal enables us to tap into more great content that Mobile Streams has in its portfolio. This is good news for the customers of the channels we manage – the aim is always to give them the best and most up-to-date mobile entertainment experience possible.”

Mobile Streams’ SVP content operations, Arnd Aschentrup, said that “with one of the largest mobile content libraries in the world, our aim is to ensure that we get the maximum distribution for our content partners.  Our agreement with FoneStarz Media takes us into new territories and enables our brand owners to make contact with new and existing fans of their content.”

Aschentrup said that, as well as distributing content to network operators, Mobile Streams also retails content on the mobile internet through a range of sites including the superstore, while FoneStarz Media hosts and manages mobile entertainment content on operator and handset manufacturer decks in countries around the world.