Telstra has revealed the addition of almost one million new mobile services in the six months to December 2011, but Sensis revenues plummeted 24 percent in 12 months.
Come February 26th there are choices to be made for those without consoles but wanting the bundle that is right for them. Do I go Killzone 2 with a PS3 or Halo Wars with the Xbox 360?
...or do we keep on waiting? Perhaps an even better Nintendo Wii bundle is around the corner? [Hint] Don't hold your breath on that one.
On February 26 the store shelves receive two massive exclusive console titles. Many a Sony and Microsoft exec will be pinning hopes on these releases breathing extra sales life into their respective platforms.
As such – bundling is the marketing ploy of choice.
The Sony PlayStation 3 will offer a Killzone 2 bundle. In Australia this amounts to shoving a copy of the grim first person shooter game (normally AU$109.00) into the only PS3 model on the market, the 80GB non-backwards compatible.
So for AU$699.00 RRP, you get the blu-ray, wi-fi enabled 80GB PS3 and a Dual Shock 3 controller. That controller will be the only thing that stands between you, the Helghast and a grimy death. Good luck.
If the more god-like action of an real time strategy game set in the Halo universe is more your cup of tea – or AU$699.00 might be a bit steep right now. Then there is the Xbox 360 option.
Microsoft have today announced a multitude of options in picking up a shiny (well, not as shiny as a PS3 perhaps) Xbox 360 with some Halo Wars goodness included.
For a months starting on February 26th, each Xbox 360 sold will include a copy of the game.
So right from the harddriveless Xbox 360 Arcade at AU$299.00 past the Xbox 360 (60GBHDD) at AU$399.00 and on to the Xbox 360 Elite (120GBHDD) at AU$549.00, all will include a copy of Halo Wars until March 26th.
David Bass
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