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Technology reinforces generation gap

If you believe that technology could be bridging the generation gap, think again. According to Deloitte’s first State of the Media report it’s as stark as ever.

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Computers Off Australia campaign poised to shutdown

Your IT - Entertainment


Set to launch on June 30 organisers plan to unite education and corporate customers, partners, resellers and the government to detail:

* How this initiative works and what its participants can do to reduce their CO2 footprint
* How the ‘green IT’ labelling initiative will assist businesses in increased revenue opportunities
* How to identify those organisations committed to reducing their carbon emissions
* And… how the campaign and labelling initiative cuts through the ‘green washing’

It is a world wide message, but if you happen to live in Australia, expect to have some your commercial TV power devoted to an upcoming ad campaign as of June 30.