Home Science Health Vendor submitted release Retail Directions Continues Expansion in the Asia Pacific Region
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Retail Directions, whose retail software is revolutionising the way retailers run their businesses, today announced the appointment of two new senior executives for Australia and the Asia Pacific (APAC) region. Bringing over 50 years of combined experience, Jim Christie and Thomas Pilcik will help drive the company's business strategy and increase awareness of the Retail Directions brand.

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Andrew Gorecki, managing director at Retail Directions, commented: “We're thrilled to attract people of this calibre to join Retail Directions.  Both Jim and Thomas are talented professionals with strong retail experience, and will add great value to our team.  They will help us accelerate our ability to help our customers achieve success and a dominant market position by providing them with a retail system, which already powers retailers such as Cotton On, Forever New and The Body Shop globally.” 

Jim Christie has 25 years of experience in sales and marketing working for organisations such as Kronos, Exinda Networks, Aprisma Management Technologies, QAD and JBA International. Jim has dealt with multinational businesses at a global level and has achieved significant success in the retail and hospitality industries.  

Jim said, “Increasing sales and profits is top of mind for most retail organisations today.  Retail Directions has a strong reputation for providing a technological solution that does just that, with a relentless focus on customer success.  I am looking forward to using my knowledge and experience to help the wider retail market to gain access to the benefits already received by a large number of prominent Australian and international retailers who use Retail Directions’ systems.  These days, with cross-channel retailing being a must, Retail Directions unified retail platform is the best solution for any chain retailer.”

Thomas Pilcik is a seasoned professional in the ICT sector with many years of experience in working with large organisations in the APAC retail industry, providing them with IT solutions.  In his career, Thomas has worked for organisations such as Microsoft, JD Edwards and Intentia, and was instrumental in growing their retail customer base and securing some flagship retailers as new customers.

Thomas said of his new role: “There are many retailers struggling with cumbersome, expensive and restrictive business systems which do not allow them to relate to their customers and are not supporting and delivering value to their business. I am looking forward to showing them that there is another solution to consider.  Retail Directions really understands the retail industry and provides a system designed specifically for this sector that is not only simple and intuitive, but is far more cost effective than other systems, which can make a significant difference to the business bottom line.” 

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