If you believe that technology could be bridging the generation gap, think again. According to Deloitte’s first State of the Media report it’s as stark as ever.
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William Atkins
Sunday, 25 May 2008 06:24
In addition, “To protect the world's youth from experimenting with tobacco and becoming regular users, this year's World No Tobacco Day campaign calls for a ban on all forms of tobacco advertising, promotion and sponsorship.” [WHO: “World No Tobacco Day: Theme: TOBACCO-FREE YOUTH”]
World No Tobacco Day was created by WHO in 1987 to “… draw global attention to the tobacco epidemic and its lethal effects. Tobacco is the number one preventable epidemic that the health community faces."
The WHO website for “World No Tobacco Day, 31 May 2008” is part of its Tobacco Free Initiative (TFI)
There is no need to re-word what WHO eloquently states on this website. The World Health Organization statement is quoted in its entirely here:
“Tobacco is the leading preventable cause of death in the world. It is the only legal consumer product that kills one third to one half of those who use it as intended by its manufacturers, with its victims dying on average 15 years prematurely.”
“Approximately 1.8 billion young people (aged 10-24) live in our world today with more than 85% found in developing countries. Having survived the vulnerable childhood period, these young people are generally healthy.“
“However, as the tobacco industry intensifies its efforts to hook new, young and potentially life-long tobacco users, the health of a significant percentage of the world's youth is seriously threatened by their deadly products.”
“Nicotine is a highly addictive substance and child and adolescent experimentation can easily lead to a lifetime of tobacco dependence.”
The WHO estimate how many people are killed prematurely by the use of tobacco each year--in the world. What's your guess? Check out the next page for the answer.
Think again. Most businesses only have PART of a DR plan - and this spells business disaster in the event of an IT disaster.
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