Its Australian summer product launch held at AYR, a modest, several million dollar cottage at Sydney’s Darling Point, was more about showing its products in their natural environment. After all, it is only natural to test a water resistant, UE Boom speaker, in the infinity plunge pool overlooking the harbour over a glass of champers or two!
Some of the products that took my eye included:
case+drive ($69.99) and case+tilt ($49.99)
Not another iPhone 5/5s cover but one with a steel back plate - the ‘case’ bit - that is strongly attracted to the magnetic ‘drive’ bit – a suction cup based mount designed to be a convenient replacement for a windscreen mount. Journalists had fun attaching it to any smooth surface.
The ‘tilt’ bit is just like a foldable iPad cover that allows the iPhone to stand erect.
Summary: expect more magnetic accessories for popular smartphones.
iTWIRE has previously reviewed the ultrathin keyboard cover for iPad and its conclusion ‘9.5 out of 10 - just so well designed and so amazingly good at what it does - this is one of those iconic products’.
The new iPad Air is thinner and smaller than its predecessor, so if you buy one you will need another $99.99 Ultrathin keyboard cover.
The range has been extended to include a $169.99 FabricSkin keyboard folio, a $119.99 Ultrathin Keyboard Folio (for iPAd Air and Samsung Galaxy 3 Tab), and a $69.99 folio protective case for iPad Air, iPad mini and Samsung Galaxy Tab 3.
Summary: Galaxy Tab 3 now under Logitech’s protection.
A standard mouse it just too big for your airline tray table and this $99.99 svelte, Bluetooth mouse is at the premium end of the market. micro-USB chargeable – a nice touch.
Summary: A typical rodent it is not – good Christmas gift for the road warrior.
Type and swipe – the oversized touchpad allows for up to 13 Windows 8.x gestures. It uses Logitech’s USB 2.4GHz unifying receiver. $129.95
Summary: Brings touch to the PC – on the keyboard – perhaps where it should be.
These $199.95, Bluetooth speakers with touch controls look good and the three driver sound is adequate for any PC or Mac user. The pack includes a USB Bluetooth transceiver to pair to any non-Bluetooth computing device and a 3.5mm auxiliary input. Requires wired power connection (power adaptor supplied).
Summary: Modelled after a nuclear power plant stack these would be even better if they glowed in the dark!
There were too many products to cover all – UE is more like a religion with muso’s because of the unique sound signature all its products have.
- Three new headphones including the $99.95 corded UE 4000, $199.95 corded UE 6000 and the $399.985 Bluetooth UE9000. The latter compares favourably with others from Denon, Parrot and has active noise cancelling and a style appropriate to the point end of the aircraft.
- Four new ‘buds’ including: $79.95 UE350VI, $99.95 UE400VI, $179.95 UE600 and $499.95 UE900 – an eye watering price to deliver studio-grade sound.
- Boombox, Boom and Mobile Boombox are all Bluetooth speakers and probably started the portability craze. I can vouch for the volume capabilities of this range.
Not my bailiwick so do not expect intelligent comment but its new range of mice (you need a licence to drive these), mouse pads, mechanical keyboards, headsets and controllers all looked suitably sci-fi inspired and robust. The new $109.95 G602 wireless gaming mouse is apparently a breakthrough because it has eliminated lag associated with wireless devices. Again, in the eye watering category I am told the $249.95 G19s gaming keyboard is close to every gamer’s heart.
AYR provided a really nice backdrop for the summer launch and Logitech proved they were not just a mouse and keyboard company. From a computer users perspective I have had good service from many Logitech products.