Garmin vice president of worldwide sales Dan Bartel said, “Head-up-displays have a place in some high end cars, but HUD makes this an affordable aftermarket accessory for any vehicle.”
A transparent film is attached to the windscreen in your direct line of sight. A projection unit is attached to the dashboard underneath. Navigation is via Garmin or Navigon software running on an iPhone, Android or Windows Phone 8 and voice instructions via its Bluetooth interface.
The HUD does not project maps rather lane change, distance, speed, safety camera, and time to destination. Experienced navigation users will realise that a map is a definite distraction.
HUD is undergoing FCC testing in the US and once approved that usually flows on to other markets.
Expected price is US$130 - a small price to pay to help keep drivers eyes on the road.
As a frequent GPS user in my new city of Sydney, I rely on GPS navigation. The car has satnav via a screen in the centre console and I am often distracted trying to work out lane changes. HUD is the best way to help avoid accidents. I have no doubt that other GPS manufacturers will follow and the car industry will soon respond by placing OLED screens in the windscreen but for now, this is a good solution.
Note that the projector unit requires USB power so it requires a cable to snake from the power socket to the dashboard.