Home opinion-and-analysis ShawThing Microsoft and Google agree to “approved” YouTube viewer

Microsoft and Google have ended the very public clash over the YouTube app for Windows Phone 8.

Posturing is all about ego and letting off steam. Google's CEO Larry Page postured very publicly at its IO conference about Microsoft. He may sincerely regret that when FRAND implications become more widely understood – competitors will have to play 'nicer' from here on in especially where it may preclude a level playing field.

Google announced on Friday that it will work with Microsoft to deliver a YouTube app that complies with its policies.It is a win-win for both parties - but screw the public who lose out on the 'superior' advertisement free app that started this particular battle.

 

Google recently demand that Microsoft remove its YouTube app because it did not serve its advertisements, supported downloads, and played videos that creators specifically requested not be streamed to mobile devices. Microsoft countered that it had no problem showing ads or complying but were unable to because Google refused to provide access to the necessary API.

The statement jointly issued by Google and Microsoft reads:

"Microsoft and YouTube are working together to update the new YouTube for Windows Phone app to enable compliance with YouTube's API terms of service, including enabling ads, in the coming weeks. Microsoft will replace the existing YouTube app in Windows Phone Store with the previous version during this time."

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Ray Shaw

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Ray Shaw ray@im.com.au  has a passion for IT ever since building his first computer in 1980. He is a qualified journalist, hosted a consumer IT based radio program on ABC radio for 10 years, has developed world leading software for the events industry and is smart enough to no longer own a retail computer store!

 

 

 

 

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