Warning this article may contain opinions of the author that you and iTWire don't agree with.
Visit the last page to have your say in our forum.

No. 1 Story

Mobile operators get fixed price spectrum renewal in $3b Government windfall

The Government has offered Australia's three mobile operators, and vividwireless, renewal of their existing spectrum allocated on 15 year licences in the late 90s and early 2000s at set prices, while the Government expects to rake in $3 billion.

read more

Video game sales slump further in June

Opinion and Analysis



NPD Analyst Anita Frazier puts much of the decline on the tepid economy, playing the obvious card really.

"This is one of the first months where I think the impact of the economy is clearly reflected in the sales numbers," Frazier said in a statement.

"The size of the decline could also point to consumers deferring limited discretionary spending until a big event (must-have new title, hardware price cut) compels them to spend,"

Critics will point at this and encourage Sony to drop the price of the PS3 closer to the US$300 mark, something that is sure to boost these sales figures. But is this a sound Sony move?  If a corporation is comfortable with sales levels, despite grumblings from consumers and developers, or comments from analysts, why bother?

On the Software front, here are the June 2009 figures.

North American software sales: June 2009 (NPD Group)
* 1. Prototype (Xbox 360) 419,900
* 2. UFC 2009: Undisputed (Xbox 360) 338,300
* 3. EA Sports Active (Wii) 289,100
* 4. Tiger Woods PGA Tour 10 (Wii) 272,400
* 5. Wii Fit (Wii) 271,600
* 6. Fight Night Rd. 4 (Xbox 360) 260,800
* 7. Fight Night Rd. 4 (PS3) 210,300
* 8. Mario Kart Wii (Wii) 202,100
* 9. Red Faction: Guerrilla (Xbox 360) 199,400
* 10. Infamous (PS3) 192,700

As already stated, revenue from software was down 29 percent from the previous year, but again, much of this could be attributed to a lack of a true blockbuster in the market. 

This time last year, Grand Theft Auto IV had just hit the market, and along with the aforementioned MGS4 there was Wii Fit, only just released as well as the other big Wii hit, Super Smash Bros Brawl just getting into some sales stride. 

Loading comments ...



- sponsored feature -

The Death of Traditional BI: What’s Next?

How to Make Business Discovery Work for Your Business IP PABX BUYING GUIDE

Business Discovery takes its cues from consumer apps. Like Google, it encourages us- ers to hunt for and explore data without worrying about or even noticing the underly- ing technology. Their entire experience is working within an intuitive interface to get real-time, self-service results with only minimal training. ...more