Mobile phone sales struck by financial crisis

Alex Zaharov-Reutt
Friday, 31 October 2008 20:09

Opinion and Analysis

IDC says Motorola is “reversing its fortunes”, despite volumes being a “fraction of what they used to be” and more losses. Motorola has the “Krave ZN3, several ROKR devices, Rapture VU30, and the luxurious AURA which address consumer demand for touchscreen and multimedia handsets.”
 
LG Electronics apparently “slipped into the number five spot during the quarter” thanks to lower unit shipments and European economic challenges, but even so IDC says “LG has been meeting consumer demand and taste for messaging, touchscreen, and music devices, which have driven strong revenue growth from the same quarter a year ago as well as double digit operating margin.”

Top LG phones include “the Secret and Viewty, while new devices like the Decoy and Dare continued to gain momentum.”

IDC says that the top five mobile phone vendors, shipments and market share for Q3 2008 in millions are as follows:

                     Units        Market Share   

Nokia             117.8        39.4%    

Samsung        51.8         17.3%    

Sony Ericsson  25.7         8.6%    

Motorola         25.4         8.5%    

LG                 23.0         7.7%    

Others           55.3         18.5%

Total             299.0       100.0%